Toy Market Research
Toys and games are essential parts of everyone’s childhood, and also contribute towards the overall development of the child, with interactive and intellectual games hitting the market. Thus, other than the enjoyment factor, information and learning are also imparted to the child. The toy market consists of various toys like, activity toys, dolls soft toys, bicycles etc.
Research highlights that the global toys and games market witnessed a growth of 2.7% in 2008 to reach a value of $60.8 billion. In 2013, this market is forecast to attain a value of $69.1 billion, an increase of 13.7% since 2008. Infant/pre-school toy sales generated 17% of the global toys and games market’s total revenues. It was also observed that America accounted for 44.4% of the global toys and games market’s value.
The Toy market research reports incorporate trend analysis, statistics, market size information, industry growth rates, as well as market share of competitors. The comprehensive research also goes on to examine details such as technology & systems and domestic & international markets.
The study is an essential resource for top-level data and analysis covering the toy industry. It includes detailed data on market size and segmentation, comprehensive analysis of the key trends and competitive landscape, and profiles of the leading companies.