Chapter 1 Executive Summary 2
Brazil leads the concentrates market in terms of volume among the BRIC nations 2
Russia is home to the second largest concentrates market, led by liquid concentrates category 2
China is set to be the most lucrative investment destination for the concentrates market in future 2
Chapter 2 Introduction 3
What is this report about? 3
How to use this report 3
Market definition 4
TABLE OF CONTENTS 7
LIST OF FIGURES 8
LIST OF TABLES 9
Chapter 3 Overview 10
BRIC concentrates market, volume overview 10
BRIC concentrates market, value overview 15
Chapter 4 Global Concentrates Market - Top Five vs BRIC Countries 20
Value Analysis 20
Volume Analysis 22
Chapter 5 Brazil 24
Value analysis (Brazilian Real), 2004−09 24
Value analysis (Brazilian Real), 2009−14 25
Value analysis (US dollars), 2004−09 27
Value analysis (US dollars), 2009−14 27
Volume analysis, 2004−09 29
Volume analysis, 2009−14 31
Company and brand share analysis 33
Distribution analysis 37
Expenditure and consumption per capita 39
Chapter 6 Russia 42
Value analysis (Russian Ruble), 2004−09 42
Value analysis (Russian Ruble), 2009−14 43
Value analysis (US dollars), 2004−09 45
Value analysis (US dollars), 2009−14 45
Volume analysis, 2004−09 47
Volume analysis, 2009−14 49
Company and brand share analysis 51
Distribution analysis 54
Expenditure and consumption per capita 56
Chapter 7 India 59
Value analysis (Indian Rupee), 2004−09 59
Value analysis (Indian Rupee), 2009−14 60
Value analysis (US dollars), 2004−09 62
Value analysis (US dollars), 2009−14 62
Volume analysis, 2004−09 64
Volume analysis, 2009−14 65
Company and brand share analysis 67
Distribution analysis 70
Expenditure and consumption per capita 72
Chapter 8 China 75
Value analysis (Chinese Yuan Renminbi), 2004−09 75
Value analysis (Chinese Yuan Renminbi), 2009−14 76
Value analysis (US dollars), 2004−09 78
Value analysis (US dollars), 2009−14 78
Volume analysis, 2004−09 80
Volume analysis, 2009−14 81
Company and brand share analysis 83
Distribution analysis 86
Expenditure and consumption per capita 88
Chapter 9 New Product Development 91
Product launches 2009: Brazil 91
Recent product launches 93
Product launches 2009: Russia 94
Recent product launches 96
Product launches 2009: India 97
Recent product launches 99
Product launches 2009: China 100
Recent product launches 102
Chapter 10 Research Methodology 103
Methodology overview 103
Secondary research 104
Market modeling 105
Creating an initial data model 105
Revising the initial data model 105
Creating a final estimate 106
Creating demographic value splits 106
Primary research 106
Data finalization 107
Ongoing research 107
Chapter 11 Appendix 108
Future readings 108
How to contact experts in your industry 108
Disclaimer 108
List of Tables
Table 1: Concentrates category definitions 5
Table 2: Concentrates distribution channels 6
Table 3: Concentrates market, BRIC, volume (kg/liters, million), 2004−14 11
Table 4: Concentrates market, BRIC, volume (kg/liters, million), 2004−09 12
Table 5: Concentrates market, BRIC, volume (kg/liters, million), 2009-14 13
Table 6: Concentrates market, BRIC, value ($m), 2004−14 16
Table 7: Concentrates market, BRIC, value ($m), 2004−09 17
Table 8: Concentrates market, BRIC, value ($m), 2009−14 18
Table 9: Global concentrates market split ($m), top five vs BRIC countries, 2009-14 21
Table 10: Global concentrates market split (kg/liters, million), top five vs BRIC countries, 2009-14 23
Table 11: Concentrates, Brazil, value by segment (BRLm), 2004−09 24
Table 12: Concentrates, Brazil, value forecast by segment (BRLm), 2009−14 25
Table 13: Concentrates, Brazil, value by segment ($m), 2004−09 27
Table 14: Concentrates, Brazil, value forecast by segment ($m), 2009−14 27
Table 15: Concentrates, Brazil, volume by segment (kg/liters, million), 2004−09 30
Table 16: Concentrates, Brazil, volume forecast by segment (kg/liters, million), 2009−14 31
Table 17: Concentrates, Brazil, brand share by volume (%), 2008−09 33
Table 18: Concentrates, Brazil, volume by brand (kg/liters, million), 2008−09 34
Table 19: Concentrates, Brazil, company share by volume (%), 2008−09 36
Table 20: Concentrates, Brazil, volume by company (kg/liters, million), 2008−09 36
Table 21: Concentrates, Brazil, distribution channels by volume (%), 2008−09 37
Table 22: Concentrates, Brazil, volume by distribution channel (kg/liters, million), 2008−09 37
Table 23: Concentrates, Brazil, expenditure per capita (BRL), 2004−09 39
Table 24: Concentrates, Brazil, forecast expenditure per capita (BRL), 2009−14 39
Table 25: Concentrates, Brazil, expenditure per capita ($), 2004−09 40
Table 26: Concentrates, Brazil, forecast expenditure per capita ($), 2009−14 40
Table 27: Concentrates, Brazil, consumption per capita (kg/liters), 2004−09 41
Table 28: Concentrates, Brazil, forecast consumption per capita (kg/liters), 2009−14 41
Table 29: Concentrates, Russia, value by segment (RUBm), 2004−09 42
Table 30: Concentrates, Russia, value forecast by segment (RUBm), 2009−14 43
Table 31: Concentrates, Russia, value by segment ($m), 2004−09 45
Table 32: Concentrates, Russia, value forecast by segment ($m), 2009−14 45
Table 33: Concentrates, Russia, volume by segment (kg/liters, million), 2004−09 48
Table 34: Concentrates, Russia, volume forecast by segment (kg/liters, million), 2009−14 49
Table 35: Concentrates, Russia, brand share by volume (%), 2008−09 51
Table 36: Concentrates, Russia, volume by brand (kg/liters, million), 2008−09 51
Table 37: Concentrates, Russia, company share by volume (%), 2008−09 53
Table 38: Concentrates, Russia, volume by company (kg/liters, million), 2008−09 53
Table 39: Concentrates, Russia, distribution channels by volume (%), 2008−09 54
Table 40: Concentrates, Russia, volume by distribution channel (kg/liters, million), 2008−09 54
Table 41: Concentrates, Russia, expenditure per capita (RUB), 2004−09 56
Table 42: Concentrates, Russia, forecast expenditure per capita (RUB), 2009−14 56
Table 43: Concentrates, Russia, expenditure per capita ($), 2004−09 57
Table 44: Concentrates, Russia, forecast expenditure per capita ($), 2009−14 57
Table 45: Concentrates, Russia, consumption per capita (kg/liters), 2004−09 58
Table 46: Concentrates, Russia, forecast consumption per capita (kg/liters), 2009−14 58
Table 47: Concentrates, India, value by segment (INRm), 2004−09 59
Table 48: Concentrates, India, value forecast by segment (INRm), 2009−14 60
Table 49: Concentrates, India, value by segment ($m), 2004−09 62
Table 50: Concentrates, India, value forecast by segment ($m), 2009−14 62
Table 51: Concentrates, India, volume by segment (kg/liters, million), 2004−09 64
Table 52: Concentrates, India, volume forecast by segment (kg/liters, million), 2009−14 65
Table 53: Concentrates, India, brand share by volume (%), 2008−09 67
Table 54: Concentrates, India, volume by brand (kg/liters, million), 2008−09 67
Table 55: Concentrates, India, company share by volume (%), 2008−09 69
Table 56: Concentrates, India, volume by company (kg/liters, million), 2008−09 69
Table 57: Concentrates, India, distribution channels by volume (%), 2008−09 70
Table 58: Concentrates, India, volume by distribution channel (kg/liters, million), 2008−09 70
Table 59: Concentrates, India, expenditure per capita (INR), 2004−09 72
Table 60: Concentrates, India, forecast expenditure per capita (INR), 2009−14 72
Table 61: Concentrates, India, expenditure per capita ($), 2004−09 73
Table 62: Concentrates, India, forecast expenditure per capita ($), 2009−14 73
Table 63: Concentrates, India, consumption per capita (kg/liters), 2004−09 74
Table 64: Concentrates, India, forecast consumption per capita (kg/liters), 2009−14 74
Table 65: Concentrates, China, value by segment (CNYm), 2004−09 75
Table 66: Concentrates, China, value forecast by segment (CNYm), 2009−14 76
Table 67: Concentrates, China, value by segment ($m), 2004−09 78
Table 68: Concentrates, China, value forecast by segment ($m), 2009−14 78
Table 69: Concentrates, China, volume by segment (kg/liters, million), 2004−09 80
Table 70: Concentrates, China, volume forecast by segment (kg/liters, million), 2009−14 81
Table 71: Concentrates, China, brand share by volume (%), 2008−09 83
Table 72: Concentrates, China, volume by brand (kg/liters, million), 2008−09 83
Table 73: Concentrates, China, company share by volume (%), 2008−09 85
Table 74: Concentrates, China, volume by company (kg/liters, million), 2008−09 85
Table 75: Concentrates, China, distribution channels by volume (%), 2008−09 86
Table 76: Concentrates, China, volume by distribution channel (kg/liters, million), 2008−09 86
Table 77: Concentrates, China, expenditure per capita (CNY), 2004−09 88
Table 78: Concentrates, China, forecast expenditure per capita (CNY), 2009−14 88
Table 79: Concentrates, China, expenditure per capita ($), 2004−09 89
Table 80: Concentrates, China, forecast expenditure per capita ($), 2009−14 89
Table 81: Concentrates, China, consumption per capita (kg/liters), 2004−09 90
Table 82: Concentrates, China, forecast consumption per capita (kg/liters), 2009−14 90
Table 83: Brazil concentrates new product launches reports, by company (top five companies), 2009 91
Table 84: Brazil concentrates new product launches SKUs, by company (top five companies), 2009 91
Table 85: Brazil concentrates new product launches (reports), by flavor and fragrances (top 10 flavors), 2009 92
Table 86: Brazil concentrates new product launches (reports), by ingredients (top 10 ingredients), 2009 92
Table 87: Brazil concentrates new product launches (reports), by package tags or claims (top 10 claims), 2009 93
Table 88: Brazil concentrates new product launches - recent five launches (2009) 93
Table 89: Russia concentrates new product launches reports, by company (top five companies), 2009 94
Table 90: Russia concentrates new product launches SKUs, by company (top five companies), 2009 94
Table 91: Russia concentrates new product launches (reports), by flavor and fragrances (top 10 flavors), 2009 95
Table 92: Russia concentrates new product launches (reports), by ingredients (top 10 ingredients), 2009 95
Table 93: Russia concentrates new product launches (reports), by package tags or claims (top 10 claims), 2009 96
Table 94: Russia concentrates new product launches - recent five launches (2009) 96
Table 95: India concentrates new product launches reports, by company (top five companies), 2009 97
Table 96: India concentrates new product launches SKUs, by company (top five companies), 2009 97
Table 97: India concentrates new product launches (reports), by flavor and fragrances (top 10 flavors), 2009 98
Table 98: India concentrates new product launches (reports), by ingredients (top 10 ingredients), 2009 98
Table 99: India concentrates new product launches (reports), by package tags or claims, 2009 99
Table 100: India concentrates new product launches - recent five launches (2009) 99
Table 101: China concentrates new product launches reports, by company (top five companies), 2009 100
Table 102: China concentrates new product launches SKUs, by company (top five companies), 2009 100
Table 103: China concentrates new product launches (reports), by flavor and fragrances (top 10 flavors), 2009 101
Table 104: China concentrates new product launches (reports), by ingredients (top 10 ingredients), 2009 101
Table 105: China concentrates new product launches (reports), by package tags or claims (top 10 claims), 2009 102
Table 106: China concentrates new product launches - recent five launches (2009) 102
List of Figures
Figure 1: Concentrates market, BRIC, volume (kg/liters, million), 2004−14 10
Figure 2: Concentrates market, BRIC, volume (kg/liters, million), 2004−09 12
Figure 3: Concentrates market, BRIC, volume (kg/liters, million), 2009-14 13
Figure 4: Concentrates market, BRIC, volume growth analysis, 2004−14 14
Figure 5: Concentrates market, BRIC, value ($m), 2004−14 15
Figure 6: Concentrates market, BRIC, value ($m) , 2004−09 17
Figure 7: Concentrates market, BRIC, value ($m) , 2009−14 18
Figure 8: Concentrates market, BRIC, value growth analysis, 2004−14 19
Figure 9: Global concentrates market split ($m), top five vs BRIC countries, 2009-14 20
Figure 10: Global concentrates market split (kg/liters, million), top five vs BRIC countries, 2009-14 22
Figure 11: Concentrates, Brazil, value by segment (BRLm), 2004−14 26
Figure 12: Concentrates, Brazil, category growth comparison, by value, 2004−14 28
Figure 13: Concentrates, Brazil, volume by segment (kg/liters, million), 2004−14 32
Figure 14: Concentrates, Brazil, category growth comparison, by volume, 2004−14 32
Figure 15: Concentrates, Brazil, company share by volume (%), 2008−09 35
Figure 16: Concentrates, Brazil, distribution channels by volume (%), 2008−09 38
Figure 17: Concentrates, Russia, value by segment (RUBm), 2004−14 44
Figure 18: Concentrates, Russia, category growth comparison, by value, 2004−14 46
Figure 19: Concentrates, Russia, volume by segment (kg/liters, million), 2004−14 50
Figure 20: Concentrates, Russia, category growth comparison, by volume, 2004−14 50
Figure 21: Concentrates, Russia, company share by volume (%), 2008−09 52
Figure 22: Concentrates, Russia, distribution channels by volume (%), 2008−09 55
Figure 23: Concentrates, India, value by segment (INRm), 2004−14 61
Figure 24: Concentrates, India, category growth comparison, by value, 2004−14 63
Figure 25: Concentrates, India, volume by segment (kg/liters, million), 2004−14 66
Figure 26: Concentrates, India, category growth comparison, by volume, 2004−14 66
Figure 27: Concentrates, India, company share by volume (%), 2008−09 68
Figure 28: Concentrates, India, distribution channels by volume (%), 2008−09 71
Figure 29: Concentrates, China, value by segment (CNYm), 2004−14 77
Figure 30: Concentrates, China, category growth comparison, by value, 2004−14 79
Figure 31: Concentrates, China, volume by segment (kg/liters, million), 2004−14 82
Figure 32: Concentrates, China, category growth comparison, by volume, 2004−14 82
Figure 33: Concentrates, China, company share by volume (%), 2008−09 84
Figure 34: Concentrates, China, distribution channels by volume (%), 2008−09 87
Figure 35: Annual data review process 104