The Central and Eastern Europe telecoms market: trends and forecasts (16 countries) 2016

Published: September 2016
No. of Pages: 47
    ReportsandReports

"Mobile handset data revenue will be the main source of retail revenue in Central and Eastern Europe, accounting for 29% of the total retail revenue in 2021."

Service revenue in Central and Eastern Europe (CEE) visibly recovered in 2015, but we forecast slow service revenue decline in the forecast period. We anticipate that total service revenue (including pay TV) will decline to EUR60.4 billion in 2021, compared with EUR61.9 billion in 2015. Mobile retail revenue will increase at a CAGR of 0.1% and fixed retail revenue will decline at a CAGR of –1% in the forecast period.

This report and associated data annex provide:

  • a 5-year forecast of more than 345 mobile and fixed KPIs for Central and Eastern Europe, as a whole and for 16 key countries
  • an in-depth analysis of the trends, drivers and forecast assumptions for each type of mobile and fixed service, and for key countries
  • an overview of operator strategies and country-specific topics, in order to highlight similarities and differences by means of a cross-country comparison
  • a summary of results, key implications and recommendations for mobile and fixed operators.

Coverage

Geographical coverage

Regions modelled

  • Central and Eastern Europe (CEE)

Countries modelled individually

  • Bulgaria
  • Croatia
  • Czech Republic
  • Estonia
  • Hungary
  • Latvia
  • Lithuania
  • Montenegro
  • Poland
  • Romania
  • Russia
  • Serbia
  • Slovakia
  • Slovenia
  • Turkey
  • Ukraine

Countries not modelled individually, but modelled as part of the region as a whole

  • Albania
  • Belarus
  • Bosnia
  • Macedonia
  • Moldova

Key performance indicators

Connections

Mobile

  • Handset, mobile broadband, M2M
  • Prepaid, contract
  • 2G, 3G, 4G, 5G
  • Smartphone,
  • non-smartphone

Fixed

  • Voice, broadband, IPTV, dial-up
  • Narrowband voice, VoBB
  • DSL, FTTP/B, cable, BFWA, other

Fixed and mobile voice traffic

  • Outgoing minutes, MoU

Revenue

Mobile

  • Service, retail
  • Prepaid, contract
  • Handset, mobile broadband, M2M
  • Handset voice, messaging, data

Fixed

  • Service, retail
  • Voice, broadband, IPTV, dial-up, BNS
  • DSL, FTTP/B, cable, BFWA, other

Mobile ARPU

  • SIMs, handset
  • Prepaid, contract
  • Handset voice, data

Published By: Analysys Mason
Product Code: Analysys Mason408


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