Global and China VR and AR Industry Report, 2016-2020

Published: September 2016
No. of Pages: 170
    ReportsandReports

Global and China VR and AR Industry Report, 2016-2020 by ResearchInChina highlights the followings:

  • Classification, composition, operating principles, and applications of VR/AR products;
  • VR/AR industry chain, primarily four links (output & input hardware devices, components (chips & vendors, display, sensors, Pico devices), operating systems, software algorithms & contents);
  • Global VR/AR market (status quo, market size, shipments, technical patent, development bottlenecks, and trends);
  • Chinese VR/AR market (status quo, competitive landscape, market size, shipments, consumer environment consumer environments, and trends);
  • Five foreign VR/AR companies and six domestic VR/AR players (products, VR/AR business, etc.)

VR, which provides immersive closed-loop experience, can only be used to a limited extent due to the size and weight of head-mounted devices, and will still be the main force of the market before consumer-grade AR products are achieved in the aspects of technology and prices of hardware. However, it is expected AR hardware and technology will be fully mature and quickly capture VR market in 2019 because of its wide applicability in business market. Hence, global VR/AR market will reach USD970 million and USD500 million in 2016 and USD30 billion and USD90.8 billion in 2020, respectively.

VR products can be categorized into three kinds (desktop, immersive, and distributed) and are applied to fields covering game, event live streaming, social experience, VR business, medical & healthcare, bodybuilding, advertorial & sponsored content, entertainment & film, communications, training & teaching simulation, and tourism.

Today’s AR hardware is typically implemented in three ways: head-mounted displays, hand-held displays, and world-fixed displays by the distance away from eyes, with the first the most commonly seen. AR technology now is primarily applied to industrial manufacturing, repair, healthcare, military, television relaying, games entertainment, education, relic restoration, tourism exhibition, and municipal construction planning, chiefly for commercial use.

VR Trends:

  • Gradually-formed industrial standards raise access threshold, thus eliminating less competitive teams and companies;
  • Large companies gradually build perfect VR ecosystem;
  • PC VR products, primarily games and movies, will be targeted at expert players and game enthusiasts;
  • Mobile VR products gradually move into business fields like education and tourism;
  • The number of content development teams will increase, and the scope of VR contents will broaden.

AR Trends:

  • Display devices become smaller, and any plane can be bent into a screen;
  • Fusion of AR technology and 3D visualization technology and projection technology brings about disruptive changes to navigation;
  • Seamless docking between data visualization and users’ wearable devices;
  • Gesture interaction becomes more mature; the relationship between human and technology will be redefined; human body language will interact well with technology products;
  • Touch technology will usher in great progress and get applied to national defense, administration and law enforcement, and healthcare;
  • Smart showroom, smart tourism, and AR theme park will develop or be presented before target audiences on the original basis;
  • Intelligent glasses will be the mainstream trend of AR hardware, bracing the upcoming era of “de-cellphone-ization”;
  • AR software will be more oriented toward consumer groups, growing daily in the aspects of shopping, entertainment, and education.

Published By: Research In China
Product Code: Research In China2289


Did you find what you are/were looking for ? If not, read below and browse through other relevant pages for similar market research reports OR get in touch with us through the form/contact info in your right navigation panel and well share relevant market report titles for you to explore.

Related Reports:

  • Global and China Multi-layer Ceramic Capacitor (MLCC) Industry Report, 2017-2020

    The rapid development of consumer electronics and industrial intelligentization has greatly promoted the booming of passive components including multi-layer ceramic capacitor (MLCC). In 2015, China’s MLCC market size reached RMB 39.54 billion, ...

  • China Screenless Display Market Research Report 2017

    Notes: Sales, means the sales volume of Screenless Display Revenue, means the sales value of Screenless Display This report studies Screenless Display in China market, focuses on the top players in China market, with capacity, production, price,...

  • China Schottky Barrier Diodes (SBDs) Market Research Report 2017

    Notes: Sales, means the sales volume of Schottky Barrier Diodes (SBDs) Revenue, means the sales value of Schottky Barrier Diodes (SBDs) This report studies Schottky Barrier Diodes (SBDs) in China market, focuses on the top players in China marke...

  • China Retail Displays Market Research Report 2017

    Notes: Sales, means the sales volume of Retail Displays Revenue, means the sales value of Retail Displays This report studies Retail Displays in China market, focuses on the top players in China market, with capacity, production, price, revenue ...

  • China Residential Smoke Detectors Market Research Report 2017

    Notes: Sales, means the sales volume of Residential Smoke Detectors Revenue, means the sales value of Residential Smoke Detectors This report studies Residential Smoke Detectors in China market, focuses on the top players in China market, with c...

  • China Recessed Ceiling Spotlight Market Research Report 2017

    Notes: Sales, means the sales volume of Recessed Ceiling Spotlight Revenue, means the sales value of Recessed Ceiling Spotlight This report studies Recessed Ceiling Spotlight in China market, focuses on the top players in China market, with capa...

  • China Raw Milk Vending Machine Market Research Report 2017

    Notes: Sales, means the sales volume of Raw Milk Vending Machine Revenue, means the sales value of Raw Milk Vending Machine This report studies Raw Milk Vending Machine in China market, focuses on the top players in China market, with capacity, ...

  • China Radio Frequency (RF) Components Market Research Report 2017

    Notes: Sales, means the sales volume of Radio Frequency (RF) Components Revenue, means the sales value of Radio Frequency (RF) Components This report studies Radio Frequency (RF) Components in China market, focuses on the top players in China ma...

  • China Radio Electric Switcher Market Research Report 2017

    Notes: Sales, means the sales volume of Radio Electric Switcher Revenue, means the sales value of Radio Electric Switcher This report studies Radio Electric Switcher in China market, focuses on the top players in China market, with capacity, pro...

  • China Q-switch Lasers Market Research Report 2017

    Notes: Sales, means the sales volume of Q-switch Lasers Revenue, means the sales value of Q-switch Lasers This report studies Q-switch Lasers in China market, focuses on the top players in China market, with capacity, production, price, revenue ...


Why ReportsnReports.com?

  • 500,000 market research reports and growing.
  • Top Fortune 500 Organizations trust us for research data.
  • 24/7 support on call as well as emails.
  • Your Details are safe with us.
  • Free support for your research requirements.
  • Report Delivery: Email
  • Delivery Time:
    • Upto 24 hrs - working days
    • Upto 48 hrs max - weekends and public holidays

Research Support / Custom Research

If this business study does not have the data and information analysis you need, contact us with your research requirements. We explore available market research reports to map your needs and share report titles with you. Alternatively, we can also offer custom research that suits your budget and timelines. Share your information requirements here.
Connect With Us
Email: sales@reportsandreports.com Call : + 1 888 391 5441

Subscription Option

Using our subscription option, you get access to market research reports and industry data of Consumer Goods market as per your needs. Get the best of Consumer Goods research reports by utilizing your research budgets in an optimum way.

More about our Subscription option
Report Alerts

Get Email alerts about market research reports from industries and publishers of your interest: