The External data monetisation: CSPs should cautiously invest in new service offerings to increase revenue

Published: June 2016
No. of Pages: 28
    ReportsandReports

Until recently, CSPs have been reluctant to launch services that sell insights into their customer data, but now may be the right time for them to invest in external monetisation. This market proposition has been made more compelling because of technology changes and the availability of low-cost storage, as well as market expectations from purchasers for data supplied in real-time.

Published By: Analysys Mason
Product Code: Analysys Mason383


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