OLED Market Analysis by Display and Lighting Applications (2010–2015)

Published: February 2011
No. of Pages:
  

Report Summary

Organic light emitting diodes (OLEDs) are self-illuminating flat panel displays where organic materials are stacked between conductors. OLEDs emit bright light on the application of electric current; and thus do not require a backlight. This means that OLEDs can be made thinner and more power-efficient than liquid crystal displays (LCDs). The OLED market has thus evolved over the past 10 years with developments in the electronics and semiconductor industries to address the need for lighter, thinner, and more energy-efficient displays.

The two most significant OLED applications are their use as displays and sub-displays, which form the foundation for a wide spectrum of purposes in industries including energy, consumer electronics, information technology, and industrial automation. Lighting also forms another OLED application segment with a high growth potential. OLEDs are also used as military displays due to their flexibility, and as micro displays for gaming visitors due to their lightweight nature and the highly lifelike display quality that they provide.

OLEDs are expected to form a mainstream market within the next five years by virtue of the growth trends of these application markets. This niche market is expected to develop further with R&D in the area of application-specific OLEDs.

Scope of the report

This research report presents an in-depth analysis of the markets for two major types of OLEDs: passive matrix OLEDs (PMOLEDs) and active matrix OLEDs (AMOLEDs). The report also sizes each submarket of these segments. The report tracks major OLED application markets – i.e. lighting and display panels and sub-displays – as well as the end-application markets, which cover the use of OLEDs in products such as mobile phones, MP3 players, televisions, and other electronic displays. Each market has been analyzed for the four main geographies of North America, Europe, Asia, and ROW.

On the basis of applications:
Displays, sub-displays (mobile phones, televisions, laptops, tablets, PCs) and lighting (backlighting and pure lighting) applications

On the basis of geography:

  • North America, Europe, Asia Pacific and Rest of the World

Each section will provide market data, market drivers, trends and opportunities, top-selling products, key players, and competitive outlook. This report also provides market tables for covering the sub-segments and micro-markets. In addition, the report provides more than 20 company profiles covering all the sub-segments.

What makes our reports unique?

  • We provide 10% customization. It will ensure that you necessarily get the market intelligence you are looking for and we get a loyal customer.
  • We conduct detailed market positioning, product positioning and competitive positioning. Entry strategies, gaps and opportunities are identified for all the stakeholders.
  • Comprehensive market analysis for the following sectors:

Pharmaceuticals, medical devices, biotechnology, semiconductor and electronics, energy and power supplies, food and beverages, chemicals, advanced materials, industrial automation, and telecom and IT. We also analyze retailers and super-retailers, technology providers, and research and development (R&D) companies.

Key questions answered

  • Which are the high-growth segments/cash cows and how is the market segmented in terms of applications and materials?
  • What are market estimates and forecasts; which markets are doing well and which are not?
  • Where are the gaps and opportunities; what is driving the market?
  • Which are the key playing fields? Which are the winning edge imperatives?
  • How is the competitive outlook; who are the main players in each of the segments; what are the key selling products; what are their strategic directives, operational strengths and product pipelines? Who is doing what?

Powerful Research and analysis

The analysts working with MarketsandMarkets come from renowned publishing and market research firms across the globe; adding their expertise and domain understanding. The facts are derived from over 22,000 news and information sources, a huge database of key industry players, and relationships with more than 900 market research companies across the world. At MarketsandMarkets, analysts are inspired to help the clients grow by providing qualitative business insights with their huge market intelligence repository.

OLED Market Analysis by Display and Lighting Applications (2010–2015)

Table of Contents

Executive summary

Market Overview
Market Analysis
OLED TV Analysis
OLED Material Analysis
Competitive landscape

1 Introduction
1.1 KEY TAKE-AWAYS
1.2 Report description
1.3 MARKETS COVERED
1.4 STAKEHOLDERS
1.5 Research methodology

2 Market Summary

3 Market Overview

3.1 key market trends
3.2 OLED definition & applications
3.2.1 Small molecule organic light emitting diodes (SMOLED)
3.2.2 Passive matrix OLED (PMOLED)
3.2.3 Active matrix OLED (AMOLED)
3.2.4 Polymer Organic Light Emitting Diodes (PLED)
3.2.5 Phosphorescent OLED (PHOLED)
3.3 OLED Structure
3.3.1 Bottom or top emission
3.3.2 Transparent OLED (TOLED)
3.3.3 Stacked OLED (SOLED)
3.3.4 Inverted OLED (IOLED)
3.4 Market Drivers
3.4.1 Declining Prices Increase Demand
3.4.2 Increasing Applications
3.4.3 revival of Economies
3.5 OLED Performance Drivers
3.5.1 energy Efficiency
3.5.2 Eco-friendly technology
3.5.3 Mass Production of Larger Substrates
3.6 Restraints
3.6.1 Lower price of competing technologies
3.6.2 Short lifespan of OLEDs
3.6.3 manufacturing units concentrated in South East Asia
3.6.4 Complex value chain
3.6.5 Decline in price lowers profit
3.7 Challenges
3.7.1 Complementary Technology Challenges
3.7.2 Manufacturing Complexities
3.7.3 OLED Lifespan

4 Market Analysis
4.1 Market Segmentation
4.2 Market Forecast
4.3 Geographic Analysis
4.4 Product LifeCycle Analysis
4.5 End-user Segment Analysis
4.6 OLED & lcd: a Comparative Analysis
4.6.1 OLED Advantages
4.6.2 oled Disadvantages
4.7 OLED & PDP: a Comparative Analysis
4.8 Competitive Landscape
4.9 The Porter five forces model
4.9.1 Low Threat from New Entrants
4.9.2 Threat from Product Substitutes
4.9.3 Supplier’s Bargaining Power
4.9.4 Customer’s Bargaining Power
4.9.5 Competition from Other Firms
4.10 Market Share Analysis

5 OLED TV Analysis
5.1 Overview
5.1.1 Sony XEL-1
5.1.2 LG OLED TV
5.1.3 Samsung OLED TVs
5.2 The future of OLED Televisions

6 OLED Material Analysis
6.1 Overview
6.2 Challenges in OLED manufacture
6.2.1 Glass Substrates

7 Competitive landscape

8 Patent Analysis

9 Company Profiles

9.1 Cambridge Display Technology Ltd
9.2 Corning Display
9.3 DuPont Displays
9.4 eMagin Corp.
9.5 LG Display Co Ltd
9.6 Novaled AG
9.7 OLED-T Ltd
9.8 One Stop Displays
9.9 OSRAM Opto Semiconductors
9.10 RiT Display Corp
9.11 Samsung Mobile Display
9.12 Sony Corp.
9.13 Universal Display Corporation (UDC)

Appendix
Patents

List of TABLES

Summary table Global OLED market 2007 – 2014 (Units in Millions)
TABLE 1 IMPACT OF drivers on global OLED MARKET
TABLE 2 IMPACT OF restraints on global OLED market
TABLE 3 Revenue forecasts of global OLED market2009 - 2014
TABLE 4 Unit shipment forecasts of global OLED MARKET2009 - 2014
TABLE 5 GLOBAL AMOLED & PMOLED MARKET by % revenues 2009 - 2014
TABLE 6 global AMOLED & PMOLED unit shipments by million units 2009 - 2014
TABLE 7 global OLED market by geography 2009 ($Millions)
TABLE 8 GLOBAL OLED MARKET share, BY APPLICATIONs 2009
TABLE 9 oled, LCD & PDP comparative Analysis
TABLE 10 competitive LANDSCAPE OF global OLED market 2009
TABLE 11 Key Acquisitions/ Collaborations/Partnerships/ Agreements/ Joint Ventures in the global OLED MARKET2007 – 2009

List of FIGURES

FIGURE 1 revenue forecasts Of global OLED market (2006 – 2016)
FIGURE 2 unit shipment forecasts of global OLED MARKET (2006 – 2016)
FIGURE 3 global % revenues of AMOLED vs PMOLED market (2009 – 2016)
FIGURE 4 GLOBAL OLED MARKET % REVENUES by production (2009)
FIGURE 5 GLOBAL OLED MARKET % REVENUES by consumption (2009)
FIGURE 6 OLED Lifecycle Analysis
FIGURE 7 Porters Five forces Model for global OLED market
FIGURE 8 Revenue SHARES OF TOP PLAYERS IN GLOBAL oled market
FIGURE 9 competitive developments in Global OLED MARKET (2007 – 2009)
FIGURE 10 competitive Trends in the GLOBAL OLED Market (2007 – 2008)
FIGURE 11 Electroactive polymer patents, by ASSIGNEE (2004 –2009)
FIGURE 12 Electroactive polymer patents, by GEOGRAPHY (2004 –2009)
 

Published By: MarketsandMarkets
Product Code: MarketsandMarkets1108


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