North America In-Dash Navigation Systems Market 2009-2013 report by Technavio forecasts the In-Dash Navigation Systems in North America to grow at a CAGR of more than 20 percent.
The major growth drivers include:
- Development of Wide Area Augmenting System (WAAS) that helps users in better navigation by providing accurate positioning details
- Demand for Location Based Services (LBS) through which users can access services such as navigation and mapping of points, weather information, real-time traffic information etc. In-dash systems provide a platform for users to access these LBS services
- Decreasing Prices of In-Dash Navigation Systems
- Increasing Sales of Luxury cars in which In-Dash Navigation System has become a standard feature
However, the growth is impacted by the increasing sales of GPS-enabled phones. Factors such as low cost, portability and ease of access are driving many consumers to use GPS-enabled phones for navigation.
For the purpose of this report, the In-Dash Navigation Systems market refers to Geographical Positioning System (GPS) navigation unit that is built into the dashboard of the vehicle. It offers navigation along with a raft of audio/video functions such as CD/DVD, MP3, hands-free cellphone via Bluetooth, and satellite radio. The navigation maps are loaded in to these systems via DVD or hard disk.
This report analyzes North American In-Dash Navigation System market’s recent performance and provides market revenue and growth rates from 2009 through to 2013. It includes comprehensive analysis of various trends and changes taking place in the North America in this market. It explains the factors influencing market growth and also inhibitors preventing the In-Dash Navigation System adoption in North America. The report also provides basic profiles of some of the leading vendors in the market