Text Analytics Market by Applications (Marketing & Customer Experience Management, Data Analysis & Forecasting, Enterprise Information Management, & Other Industry Specific Applications), Deployment, Vertical, & by Region - Global Forecast to 2020

Published: December 2015
No. of Pages: 127
   

“Increasing need for social media analytics for customer retention through brand building across various verticals is driving the text analytics market”

The text analytics market size is estimated to grow from USD 2.65billion in 2015 to USD 5.93 billion by2020, at a CAGR of 17.5%. Emergence of multilingual text analytics to break the language barrier and an increase in industry-specific text analytics applications are among the factors driving the text analytics market. Furthermore, the market is expected to be driven by opportunities such as the convergence of text analytics with big data and added advantage of predictive analytics.

“Cloud based text analytics solutions are estimated to contribute the largest market share duing the forecast period”

Text analytics software is designed to offer valuable insights from organization data, which the company can use to improve decision making. This in turn, will contribute to expand the customer base and generate more revenue for the company. SMBs is expected to grow with highest rate from 2015 to 2020 in the text analytics market. However, large enterprises are expected to contribute the largest market share during the forecast period. North America holds the largest share of the text analytics market; however, MEA is expected to grow at the highest CAGR through the forecast period.

In the process of determining and verifying the market size for several segments and sub-segments gathered through secondary research, extensive primary interviews were conducted. Various key people in Tier 1(55%), Tier 2(20%) and Tier 3(25%) companies were contacted for primary interviews. The interviews were conducted with various key people such as C-level (60%), Director Level (25%) and other executives (15%) from various key organizations operating in the text analytics marketplace. The primary interviews were conducted worldwide covering regions such as North America (10%), Europe (20%), APAC (40%), and Row (30%).

Various key text analytics vendors and service providers profiled in the report are as follows:

  • IBM
  • SAP
  • SAS
  • Clarabridge
  • Attensity
  • Lexalytics
  • Basis Technology Corporation
  • OpenText
  • RapidMiner
  • Angoss

The report will help the market leaders/new entrants in this market in the following ways:

  • This report segments the text analytics market comprehensively and provides the closest approximations of the revenue numbers for the overall market and the sub-segments across different verticals and regions.
  • The report helps stakeholders to understand the pulse of the market and provides them information on key market drivers, restraints, challenges, and opportunities.
  • This report will help stakeholders to better understand the competitors and gain more insights to better their position in the business. The competitive landscape section includes competitor ecosystem, new product developments, partnerships, mergers and acquisitions.

Text Analytics Market by Applications (Marketing & Customer Experience Management, Data Analysis & Forecasting, Enterprise Information Management, & Other Industry Specific Applications), Deployment, Vertical, & by Region - Global Forecast to 2020

Table of Contents

1 Introduction
1.1 Objectives of the Study
1.2 Market Definition
1.3 Market Scope
1.4 Markets Covered
1.4.1 Years Considered for the Study
1.5 Currency
1.6 Limitations
1.7 Stakeholders

2 Research Methodology
2.1 Text Analytics Market: Research Methodology
2.2 Research Data
2.2.1 Secondary Data
2.2.1.1 Key Data Taken From Secondary Sources
2.2.2 Primary Data
2.2.2.1 Key Data Taken From Primary Sources
2.2.2.2 Key Industry Insights
2.2.2.3 Breakdown of Primaries
2.2.3 Market Size Estimation
2.2.4 Bottom-Up Approach
2.2.5 Top-Down Appraoch
2.3 Market Breakdown and Data Triangulation
2.4 Research Assumptions

3 Executive Summary

4 Premium Insights
4.1 Attractive Market Opportunities
4.2 Key Applications and Regions in the Text Analytics Market
4.3 Life Cycle Analysis, By Region

5 Market Overview
5.1 Introduction
5.2 Evolution of the Text Analytics Market
5.3 Market Segmentation
5.3.1 By Application
5.3.2 By Deployement Type
5.3.3 By Vertical
5.3.4 By Region
5.3.5 Market Dynamics
5.3.1 Drivers
5.3.1.1 Growing Need of Social Media Analytics
5.3.1.2 Emergence of Multilingual Text Analytics to Break the Language Barrier
5.3.1.3 Rise in Industry Specific Text Analytics Applications
5.3.2 Restraints
5.3.2.1 Lack of End Use Awareness and Software Handling
5.3.3 Opportunities
5.3.3.1 Convergence of Text Analytics With Big Data
5.3.3.2 Added Advantage of Predictive Analytics
5.3.4 Challenges
5.3.4.1 Making Every Information Count

6 Industry Trends
6.1 Introduction
6.2 Value Chain Analysis
6.3 Strategic Benchmarking

7 Text Analytics Market Analysis, By Application
7.1 Introduction
7.2 Marketing and Customer Experience Management
7.3 Data Analysis and Forecasting
7.4 Enterprise Information Management
7.5 Other Industry Specific Applications

8 Market Analysis, By Deployment
8.1 Introduction
8.2 On-Premise
8.3 Cloud

9 Market Analysis, By End User
9.1 Introduction
9.2 Small and Medium Businesses
9.3 Large Enterprises

10 Text Analytics Market Analysis, By Vertical
10.1 Introduction
10.2 Banking, Financial Services, and Insurance
10.3 Healthcare and Life Sciences
10.4 Retail and Consumer Packaged Goods
10.5 High Tech and Telecommunications
10.6 Media and Entertainment
10.7 Travel and Hospitality
10.8 Government
10.9 Others

11 Geographic Analysis
11.1 Introduction
11.2 North America
11.3 Europe
11.4 Asia-Pacific
11.5 Middle East and Africa
11.6 Latin America

12 Competitive Landscape
12.1 Overview
12.2 Competitive Situation and Trends
12.2.1 New Product Launches
12.2.2 Agreements, Partnerships, Collaborations, and Joint Ventures
12.2.3 Mergers and Acquisitions
12.2.4 Expansions

13 Company Profile
13.1 International Business Machines Corporation (IBM)
13.1.1 Business Overview
13.1.2 Solutions Offered
13.1.3 Recent Developments
13.1.4 MnM View
13.1.4.1 Key Strategies
13.1.4.2 SWOT Analysis
13.2 SAP SE
13.2.1 Business Overview
13.2.2 Solution Offered
13.2.3 Recent Developments
13.2.4 MnM View
13.2.4.1 Key Strategies
13.2.4.2 SWOT Analysis
13.3 SAS Institute Inc.
13.3.1 Business Overview
13.3.2 Solutions Offered
13.3.3 Recent Developments
13.3.4 MnM View
13.3.4.1 Key Strategies
13.3.4.2 SWOT Analysis
13.4 Clarabridge, Inc.
13.4.1 Business Overview
13.4.2 Solutions Offered
13.4.3 Recent Developments
13.4.4 MnM View
13.4.4.1 Key Strategies
13.4.4.2 SWOT Analysis
13.5 Attensity
13.5.1 Business Overview
13.5.2 Solutions Offered
13.5.3 Recent Developments
13.5.4 MnM View
13.5.4.1 Key Strategies
13.5.4.2 SWOT Analysis
13.6 Lexalytics, Inc.
13.6.1 Business Overview
13.6.2 Solutions Offered
13.6.3 Recent Developments
13.7 Basis Technology Corporation
13.7.1 Business Overview
13.7.2 Solutions Offered
13.7.3 Recent Developments
13.8 Open Text Corporation
13.8.1 Business Overview
13.8.2 Solutions Offered
13.8.3 Recent Developments
13.9 Rapidminer, Inc
13.9.1 Business Overview
13.9.2 Solutions Offered
13.9.3 Recent Developments
13.10 Angoss Software Corporation
13.10.1 Business Overview
13.10.2 Solutions Offered
13.10.3 Recent Developments

14 Appendix
14.1 Discussion Guide
14.2 Introducing RT: Real-Time Market Intelligence
14.3 Available Customizations
14.4 Related Reports

List of Tables

Table 1 Assumptions
Table 2 Text Analytics Market Size, By Application, 2013–2020 (USD Million)
Table 3 Marketing and CEM: Market Size, By Region, 2013–2020 (USD Million)
Table 4 Data Analysis and Forecasting: Market Size, By Region, 2013–2020 (USD Million)
Table 5 Enterprise Information Management: Market Size, By Region, 2013–2020 (USD Million)
Table 6 Other Industry Specific Applications: Market Size, By Region, 2013–2020 (USD Million)
Table 7 Global Text Analytics Market Size, By Deployment Type, 2013–2020 (USD Million)
Table 8 On-Premise: Market Size, By Region, 2013–2020 (USD Million)
Table 9 Cloud: Market Size, By Region, 2013–2020 (USD Million)
Table 10 Global Market Size, By End Users, 2013–2020 (USD Million)
Table 11 SMB: Market Size, By Region, 2013–2020 (USD Million)
Table 12 Large Enterprises: Market Size, By Region, 2013–2020 (USD Million)
Table 13 Text Analytics Market Size, By Vertical, 2013–2020 (USD Million)
Table 14 Banking, Financial Services and Insurance: Market Size, By Region, 2013–2020 (USD Million)
Table 15 Banking, Financial Services and Insurance: Market Size, By Application, 2013–2020 (USD Million)
Table 16 Banking, Financial Services and Insurance: Market Size, By Deployment Type, 2013–2020 (USD Million)
Table 17 Banking, Financial Services and Insurance: Market Size, By End User, 2013–2020 (USD Million)
Table 18 Healthcare and Life Sciences: Market Size, By Region, 2013–2020 (USD Million)
Table 19 Healthcare and Life Sciences: Market Size, By Application, 2013–2020 (USD Million)
Table 20 Healthcare and Life Sciences: Market Size, By Deployment Type, 2013–2020 (USD Million)
Table 21 Healthcare and Life Sciences: Market Size, By End User, 2013–2020 (USD Million)
Table 22 Retail and Consumer Packaged Goods: Text Analytics Market Size, By Region, 2013–2020 (USD Million)
Table 23 Retail and Consumer Packaged Goods: Market Size, By Application, 2013–2020 (USD Million)
Table 24 Retail and Consumer Packaged Goods: Market Size, By Deployment Type, 2013–2020 (USD Million)
Table 25 Retail and Consumer Packaged Goods: Market Size, By End User, 2013–2020 (USD Million)
Table 26 High Tech and Telecommunications: Market Size, By Region, 2013–2020 (USD Million)
Table 27 High Tech and Telecommunications: Market Size, By Application, 2013–2020 (USD Million)
Table 28 High Tech and Telecommunications: Market Size, By Deployment Type, 2013–2020 (USD Million)
Table 29 High Tech and Telecommunications: Market Size, By End User, 2013–2020 (USD Million)
Table 30 Media and Entertainment: Market Size, By Region, 2013–2020 (USD Million)
Table 31 Media and Entertainment: Market Size, By Application, 2013–2020 (USD Million)
Table 32 Media and Entertainment: Market Size, By Deployment Type, 2013–2020 (USD Million)
Table 33 Media and Entertainment: Market Size, By End User, 2013–2020 (USD Million)
Table 34 Travel and Hospitality: Market Size, By Region, 2013–2020 (USD Million)
Table 35 Travel and Hospitality: Market Size, By Application, 2013–2020 (USD Million)
Table 36 Travel and Hospitality: Market Size, By Deployment Type, 2013–2020 (USD Million)
Table 37 Travel and Hospitality: Market Size, By End User, 2013–2020 (USD Million)
Table 38 Government: Text Analytics Market Size, By Region, 2013–2020 (USD Million)
Table 39 Government: Market Size, By Application, 2013–2020 (USD Million)
Table 40 Government: Market Size, By Deployment Type, 2013–2020 (USD Million)
Table 41 Government: Market Size, By End User, 2013–2020 (USD Million)
Table 42 Others: Market Size, By Region, 2013–2020 (USD Million)
Table 43 Others: Market Size, By Application, 2013–2020 (USD Million)
Table 44 Others: Market Size, By Deployment Type, 2013–2020 (USD Million)
Table 45 Others: Market Size, By End User, 2013–2020 (USD Million)
Table 46 Text Analytics Market Size, By Region, 2013–2020 (USD Million)
Table 47 North America: Market Size, By Application, 2013–2020 (USD Million)
Table 48 North America: Market Size, By Deployment Type, 2013–2020 (USD Million)
Table 49 North America: Market Size, By End User, 2013–2020 (USD Million)
Table 50 Europe: Market Size, By Application, 2013–2020 (USD Million)
Table 51 Europe: Market Size, By Deployment Type, 2013–2020 (USD Million)
Table 52 Europe: Market Size, By End User, 2013–2020 (USD Million)
Table 53 Asia-Pacific: Market Size, By Application, 2013–2020 (USD Million)
Table 54 Asia-Pacific: Market Size, By Deployment Type, 2013–2020 (USD Million)
Table 55 Asia-Pacific: Market Size, By End User, 2013–2020 (USD Million)
Table 56 Middle East and Africa: Market Size, By Application, 2013–2020 (USD Million)
Table 57 Middle East and Africa: Market Size, By Deployment Type, 2013–2020 (USD Million)
Table 58 Middle East and Africa: Market Size, By End User, 2013–2020 (USD Million)
Table 59 Latin America: Market Size, By Application, 2013–2020 (USD Million)
Table 60 Latin America: Market Size, By Deployment Type, 2013–2020 (USD Million)
Table 61 Latin America: Market Size, By End User, 2013–2020 (USD Million)
Table 62 New Product Launches, 2012–2015
Table 63 Agreements, Partnerships, Collaborations, and Joint Ventures, 2012–2015
Table 64 Mergers and Acquisitions, 2012–2015
Table 65 Expansions and Others, 2013–2015

List of Figures

Figure 1 Breakdown of Primary Interviews: By Company Type, Designation, and Region
Figure 2 Text Analytics Market Size Estimation Methodology: Bottom-Up Approach
Figure 3 Market Size Estimation Methodology: Top-Down Approach
Figure 4 Data Triangulation
Figure 5 Cloud Based Text Analytics Solution to Gain Highest Traction During the Forecast Period (2015-2020)
Figure 6 Marketing and CEM is Expected to Lead the Market in the Application Segments During the Forecast Period (2015 – 2020)
Figure 7 Asia-Pacific is Expected to Gain the Highest Traction  for Text Analytics Solutions During the Forecast Period
Figure 8 Lucrative Growth Prospects in the Text Analytics Market
Figure 9 Manufacturing Vertical is Expected to Grow at the Highest CAGR in the Text Analytics Market
Figure 10 Text Analytics Market: Market Growth Rate of the Top Three Applications and Verticals (2015–2020)
Figure 11 Asia-Pacific is Expected to Grow Exponentially During the Forecast Period
Figure 12 Market Evolution of Text Analytics Market
Figure 13 Market Segmentation: By Application
Figure 14 Market Segmentation: By Deployment Type
Figure 15 Market Segmentation: By Vertical
Figure 16 Market Segmentation: By Region
Figure 17 Text Analytics: Market Dynamics
Figure 18 Text Analytics Value Chain Analysis
Figure 19 Data Analysis and Forecasting Market is Expected to Have the Highest CAGR During the Forecast Period (2015–2020)
Figure 20 Cloud Deployment Will Have the Highest CAGR During the Forecast Period
Figure 21 SMBS Will Have the Highest CAGR During the Forecast Period
Figure 22 Retail and CPG, BFSI, and Healthcare and Life Sciences Will Continue to Dominate the Text Analytics Market During the Forecast Period (2015- 2020)
Figure 23 North America Will Continue to Lead the Market Globally During the Forecast Period (2015 – 2020)
Figure 24 Asia-Pacific is Expected to Grow at the Highest CAGR During the Forecast Period
Figure 25 North America Text Analytics Market: Regional Market Snapshot
Figure 26 Asia-Pacific: Regional Market Snapshot
Figure 27 Companies Adopted New Product Launch as the Key Growth Strategy During 2012–2014
Figure 28 Market Evaluation Framework
Figure 29 Battle for Market Share: New Product Launch Was the Key Strategy
Figure 30 International Business Machines Corporation: Company Snapshot
Figure 31 International Business Machines Corporation: SWOT Analysis
Figure 32 SAP SE: Company Snapshot
Figure 33 SAP SE: SWOT Analysis
Figure 34 SAS Institute, Inc.: Company Snapshot
Figure 35 SAS : SWOT Analysis
Figure 36 Clarabridge, Inc.: Company Snapshot
Figure 37 Clarabridge, Inc: SWOT Analysis
Figure 38 Attensity: Company Snapshot
Figure 39 Attensity: SWOT Analysis
Figure 40 Lexalytics, Inc.: Company Snapshot
Figure 41 Basis Technology Corporation: Company Snapshot
Figure 42 Open Text Corporation: Company Snapshot
Figure 43 Rapidminer: Company Snapshot
Figure 44 Angoss Software Corporation: Company Snapshot

Published By: MarketsandMarkets
Product Code: MarketsandMarkets1788


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