Travel and Tourism in Argentina to 2017

Published: March 2013
No. of Pages: 136
    ReportsandReports

Synopsis

The report provides market analysis, information and insights, including:

  • Historic and forecast tourist volumes covering the entire Argentinean travel and tourism sector
  • Detailed analysis of tourist spending patterns in Argentina
  • The total, direct and indirect tourism output generated by each category within the Argentinean travel and tourism sector
  • Employment and salary trends for various categories in the Argentinean travel and tourism sector, such as accommodation, sightseeing and entertainment, foodservice, transportation, retail, travel intermediaries and others
  • Detailed market classification across each category, with analysis using similar metrics
  • Detailed analysis of the airline, hotel, car rental and travel intermediaries industries

Summary

Travel and tourism in Argentina accounted for 10.5% of the national GDP and 9.9% of the country’s total employment in 2011. In terms of domestic tourism, 2012 proved to be an excellent year recording 48.2 million domestic travelers – an increase of 8.3% over 2011. International departures also increased by 11.6% in 2012 over the previous year. One of the key reasons for the increase in domestic and outbound volumes was an increase in overall spending power as the country’s economy continued to recover. A high inflation rate within the country and the exchange rate of the Argentine Peso has also made it cheaper for Argentina’s residents to holiday abroad.

Scope

This report provides an extensive analysis related to tourism demands and flows in Argentina:

  • It details historical values for the Argentinean tourism sector for 2008–2012, along with forecast figures for 2013–2017
  • It provides comprehensive analysis of travel and tourism demand factors with values for both the 2008–2012 review period and the 2013–2017 forecast period
  • The report makes a detailed analysis and projection of domestic, inbound and outbound tourist flows in Argentina
  • It provides employment and salary trends for various categories of the travel and tourism sector
  • It provides comprehensive analysis of the airline, hotel, car rental and travel intermediaries industries with values for both the 2008–2012 review period and the 2013–2017 forecast period

Reasons To Buy

  • Take strategic business decisions using historic and forecast market data related to the Argentinean travel and tourism sector
  • Understand the demand-side dynamics within the Argentinean travel and tourism sector, along with key market trends and growth opportunities
  • Identify the spending patterns of domestic, inbound and outbound tourists by individual categories
  • Analyze key employment and compensation data related to the travel and tourism sector in Argentina

Key Highlights

  • Tourism is expected to be one of Argentina’s best performing sectors over the next decade, with its contribution to the economy growing at 2.5% per annum. Tourism will play an important role in the economic development of the country by developing wealth and generating employment. Consequently, to promote tourism, the government has launched a new tourism marketing plan for 2012–2015.
  • During 2012, Argentina welcomed 5.7 million overseas visitors, a decline of 1.2% on 2011 figures. However, inbound expenditure in 2012 registered growth of 10.0% over 2011. Over the forecast period, the volume of inbound visitors is expected to increase at a CAGR of 4.19%.
  • In 2011, an ash cloud from a volcanic eruption in Chile led to the cancelation of many flights, which resulted in disrupted volumes of inbound and domestic tourism in Argentina.
  • Sports tourism is an important contributor to the tourism industry in Argentina. Various sporting events are organized both in Argentina and its neighboring countries which attract a large number of tourists. For example, Brazil’s hosting of the Football World Cup in 2014 and the Olympics in 2016 is expected to have a knock-on benefit on Argentine tourism.
  • The level of capital investment in tourism has increased during the review period. In 2008, investment in tourism valued ARS119.9 billion (US$38.2 billion); this increased to ARS217.4 billion (US$47.5 billion) in 2012 as a result of measures taken by the government to promote the tourism sector.
  • With the legalization of same sex marriage in Argentina, the number of couples visiting the country has increased, and is providing a new customer base for the tourism sector.
  • Well developed and extensive transport infrastructure is one of the most important reasons behind the growth of domestic tourism in Argentina. Reduced travel time and low transportation costs play a key role in spurring domestic tourism growth.
  • Tourists from South and Central American countries accounted for 74.6% of total inbound tourist arrivals in 2012. European countries accounted for the second-largest share of arrivals with 13.0%. The large number of sporting events, festivals, and conferences organized in Argentine cities attract huge numbers of leisure and business tourists to the country.
  • Ministro Pistarini International Airport, also known as the Ezeiza International Airport, is the largest airport in Argentina based on the number of passengers handled. It handles the majority of international traffic, and caters to more than 30 air carriers from around the world. The airport serves as the hub for two of the major airlines of the country: Aerolíneas Argentinas and LAN Argentina.
  • In order to attract customers and gain market share during tough economic conditions, Argentine airline companies introduced low cost carriers. The airline industry’s total revenue during the review period recorded a CAGR of 7.34%, but the revenue of low cost carriers recorded a higher CAGR of 19.09%.
  • The car rental market increased steadily during the review period. The market recorded its slowest growth rate of 7.1% in 2009 due to a decrease in domestic and inbound tourist volumes. The value of the car rental market increased from ARS194.9 million (US$61.9 million) in 2008 to ARS370.9 million (US$81.9) in 2012, primarily driven by an increase in the number of business travelers.
  • The hotel market in Argentina was negatively impacted by the financial crisis. In 2009, total revenue, including room revenue and non-room revenue, declined at a rate of 18.4%, while revenue per available room (RevPar) declined at a rate of 22.8%. However, the market recovered quickly with an improvement in global economic conditions. Total revenue increased at an annual rate of 27.1% in 2010 due to an increase in domestic and inbound tourist volumes, which in turn increased the demand for hotels.

Published By: Timetric
Product Code: Timetric553


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