OTC market in CIS countries 2012

Published: November 2012
No. of Pages: 183

Which OTC products are making news in the CIS regional markets? Report covers top manufacturers, offers forecasts and comparative analysis.

Do you have questions about the products, companies, sales and growth and saturation levels of the markets for OTC drugs and dietary supplements in the countries of the CIS region? PMR’s report supplies the answers. It provides a comprehensive overview of market conditions as well as specific comparative analyses of the OTC manufacturing and retail sales industries in Russia, Ukraine and Kazakhstan.

Professionals engaged in pharmaceutical manufacturing, distribution, retail and research and analysis of this expanding market refer to OTC market in CIS countries 2012, Comparative analysis and development forecasts for 2012-2014 when they need reliable and accurate informational guidance in business and product portfolio development, strategic planning, competition research and a host of other activities. The experts at PMR have gathered market information from a variety of diverse resources and combined it into one efficient and timesaving document.

The report covers a wide range of key topics, including the best-selling OTC drugs and dietary supplements in each of the highlighted countries, and the leaders in manufacturing and retail. It details the value and structure of the markets in the three countries and investigates the market shares claimed by OTC products as part of the larger markets for pharmaceuticals across the CIS region.

This timely document contains profiles of the foremost companies of local origina in the industry, and reveals the most successful wholesalers and retail pharmacy chains as well as the companies that engage in the highest levels of advertising. It breaks down the significance of trends and events in addition to regulatory changes that are currently affecting market development or promise to do so during the forecast period.

The publication also reports on the latest consumer preferences in terms of purchasing and using products that fall into the OTC drug and dietary supplement categories, and analyses the various distribution channels for these products, offering information on their current status and projected value.

OTC market in CIS countries 2012, Comparative analysis and development forecasts for 2012-2014 also answers readers’ questions concerning the most valuable of the markets in the region, the most highly saturated and the market that offers the most room and is most likely to support the most vigorous growth over the coming years. They will find the view inside the workings of the top companies in the market valuable in terms of strategic insight, and the forecasts a solid informational base for planning market entry and expansion in the years ahead.

OTC market in CIS countries 2012

Table of Contents

I. Report methodology  9
II. Executive summary  13
III. OTC market in CIS countries  17
IV. Advertising  75
V. Distribution  125
VI. Factors influencing OTC market in CIS countries  165
VII. List of graphs  171
VIII. List of tables  179
IX. About PMR  181
X. Contact PMR  182

Published By: PMR Consulting
Product Code: PMR Consulting73

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