TABLE OF CONTENTS
SECTION 1 USWOOD FLOORING INDUSTRY TRENDS 1
Summary Of Major Findings. 1
Wood Flooring Sales Trends And Factors Driving Demand . 2
Changing Product Mix .4
End-Use Markets And Distribution Channels. 5
Competitive Environment . 7
Industry Profit Margins. 8
Forecast . 8
Table 1-1 Value Of U.S. Wood Flooring Sales, 1977-2015 (dollars) . 10
Figure 1-1 Value Of U.S. Wood Flooring Sales, 2000-2015 (dollars) . 11
Table 1-2 Quantity U.S. Wood Flooring Sales And Average Value Per Square Foot Sold, 1992-2015 (square feet and dollars). 12
Table 1-3 Wood Flooring's Position In The U.S. Floor Coverings Market, 1992-2015 (dollars, square feet, and percent). 13
Figure 1-2 Wood Flooring’s Share Of The Total U.S. Floor Coverings Market, 2004-2010 (percent). 14
Table 1-4 Wood Flooring’s Position In The U.S. Hard Surface Floor Coverings Market, 1992-2015 (dollars, square feet, and percent). 15
Table 1-5 U.S. Wood Flooring Shipments, Exports, And Imports, 1992-2015 (dollars, square feet, and percent): Shipments, Exports,Exports Percent Shipments, Imports, And Imports Percent Market Sales.16
Table 1-6 U.S. Solid And Engineered Wood Flooring Shipments, Exports, And Imports, 2007-2009 (square feet): Shipments, Exports, Exports Percent Shipments, Imports, And Imports Percent Market Sales .17
Table 1-7 U.S. Sales For Hardwood And Softwood Flooring, 1992-2010 (square feet and dollars). 18
Table 1-8 U.S. Average Value Per Square Foot Of Flooring Supplied By Product Sector, 1997-2010 (dollars): Carpet And Area Rugs, Wood Flooring,Ceramic Tile, Vinyl And Rubber Sheet And Floor Tile, Other Resilient Flooring, Laminate Flooring, And Stone Flooring . 19
Table 1-9 U.S. Producer Price Trends For Hardwood Flooring And Competing Floor Coverings, 1992-2010 (index): Hardwood Flooring, Carpet And Rugs, Resilient Flooring, And Ceramic Tile .20
Table 1-10 U.S. Producer Price Trends For Oak And Other Wood Flooring, 2004-2010 (index) . 21
Table 1-11 Monthly U.S. Producer Price Trends For Hardwood Flooring, 2007-2009 (index) . 22
Table 1-12 Gross Plant Profit Margins For Hardwood Flooring Plants And The U.S. Floor Coverings Industry Average, 1982-2009 (percent) . 23
SCOPE AND METHODOLOGY 24
SECTION 2 USWOOD FLOORING SHIPMENTS 27
Summary Of Major Findings.27
U.S. Wood Flooring Manufacturer Shipments .27
Price Trends . 29
Species Shipment Mix . 29
Solid Versus Engineered Wood Flooring . 30
Rustic Looks. 31
Reclaimed Flooring Market. 31
Table 2-1 Value Of U.S. Wood Flooring Shipments, 1987-2015 (dollars) . 33
Table 2-2 Quantity U.S. Wood Flooring Shipments And Average Value Per Square Foot Shipped, 1987-2015 (square feet and dollars). 34
Table 2-3 Value Of U.S. Hardwood And Softwood Flooring Shipments, 1987-2010 (dollars) . 35
Table 2-4 Quantity U.S. Hardwood And Softwood Flooring Shipments And Average Value Per Square Foot Shipped, 1987-2010 (square feet and dollars). 36
Table 2-5 Quantity U.S. Solid Versus Engineered Wood Flooring Shipments, 2007-2009 (square feet and percent) . 37
Table 2-6 Product Definitions And Terms. 38
Solid Wood Flooring . 38
Parquet. 38
Engineered Wood Flooring. 38
Acrylic Impregnated Wood Flooring. 39
Custom Wood Floors.39
Mixed Media And Mixing Species. 39
Customized Paint Designs. 39
Unfinished Wood Flooring. 39
Prefinished Wood Flooring . 39
Nail Strip Or Plank Floor. 40
Glue-Down Floor . 40
Floating Floor.40
Wood Species . 40
Wood Flooring Cuts. 41
Recycled And Reclaimed Wood Flooring . 41
Wood Floor Finishes. 41
SECTION 3 USWOOD FLOORING IMPORTS 43
Summary Of Major Findings. 43
Import Shipments . 44
Imports By Country. 45
Solid Versus Engineered Wood Flooring Imports. 46
Imports Of Exotic Species . 48
Imports Of Bamboo Flooring . 49
Import Reporting And Tariff Charges. 51
Table 3-1 U.S. Wood Flooring Imports, 1992-2015 (square feet and dollars). 53
Table 3-2 Imports’ Share Of U.S. Wood Flooring Sales, 1992-2015 (percent) . 54
Table 3-3 U.S. Solid Wood Flooring Imports By Material, 2007-2009 (square feet and dollars): Softwood, Maple, Birch And Beech,Exotic, And Other Hardwood . 55
Table 3-4 U.S. Solid Exotic Species Wood Flooring Imports By Species,2008 And 2009 (square feet and dollars): Jatoba, Ipe, Santos’ Mahogany, And Cumaru. 57
Table 3-5 U.S. Engineered Wood Flooring Imports By Type, 2007-2009(square feet and dollars): Plywood Base Face Less Than 4mm, Made Of Assembled Floor Panels Face 4mm Or More — Mosaic Floors And Other Multilayer Flooring. 58
Table 3-6 U.S. Imports Of Plywood Backed Engineered Wood Flooring By Type, 2008 And 2009 (square feet and dollars): Tropical Wood Facing And Other Hardwood Facing . 59
Table 3-7 U.S. Imports Of Engineered Wood Flooring Made From Assembled Panels By Type, 2007-2009 (square feet and dollars): Solid, Under 6mm Face, And 6mm Or More Face For Mosaic Floors; And 6mm Or More Face, Face Of Unidirectional Bamboo And Other Multilayer Floor Panels . 60
Table 3-8 Value Of U.S. Wood Flooring Imports For The Top Twelve Countries Of Origin, 2004-2009 (dollars). 62
Table 3-9 U.S. Solid Wood Flooring Imports For The Top Eleven Countries Of Origin, 2007-2009 (dollars and square feet) . 63
Table 3-10 U.S. Engineered Wood Flooring Imports For The Top Eleven Countries Of Origin, 2007-2009 (dollars and square feet) . 64
Table 3-11 Value Of U.S. Wood Flooring Imports By Product Cost,Insurance And Freight Cost, And Tariff Charges, 2008 And 2009 (dollars): Solid And Engineered Wood Flooring. 65
SECTION 4 USWOOD FLOORING END-USE MARKETS AND DISTRIBUTION CHANNELS 66
Summary Of Major Findings. 66
Residential Remodeling And Replacement Market . 67
New Residential Construction Market. 68
Nonresidential Markets. 69
Retail Distribution Channels . 70
Leading Wood Flooring Retail Market Shares .71
Regional Hardwood Flooring Retail Sales . 73
The Distributor Channel. 73
Installation Contractor Trends. 75
Wood Flooring Export Shipments . 76
Table 4-1 Value Of U.S. Wood Flooring Purchases By Major End-Use Market, 1997-2010 (dollars): New Residential Construction, Residential Replacement And Repair, Factory-Built Housing,New Nonresidential Construction, Commercial Contract, And Transportation Equipment . 78
Table 4-2 Wood Flooring’s Share Of Total Dollar Floor Coverings Purchases By Major U.S. End-Use Market, 1997-2008 (percent): New Residential Construction, ResidentialReplacement And Repair, Factory-Built Housing, New Nonresidential Construction, Commercial Contract, And Transportation Equipment . 79
Table 4-3 Value Of Wood Flooring Purchases Per U.S. Contractor-Built Housing Unit Completed And Factory-Built Housing Unit Shipped, 1997-2010 (dollars) . 80
Table 4-4 Value Of U.S. Hardwood Flooring Retail Sales By Type Of Outlet, 1997-2009 (dollars): Floor Coverings Stores, Home Centers, Hard Surface Flooring Stores And Other Building Material Dealers, Furniture Stores, And Other Retailers . 81
Table 4-5 Number Of Retailers Selling Hardwood Flooring And Average Sales Per Outlet, 1997-2009 (dollars): Floor Coverings Stores, Home Centers, Hard Surface Flooring Stores And Other Building Material Dealers, Furniture Stores, And Other Retailers. 83
Table 4-6 Share Of U.S. Hardwood Flooring Retail Sales By Home Depot,Lowe’s, And Lumber Liquidators, 2007 And 2009 (percent). 84
Table 4-7 Sales And Profit Trends For Lumber Liquidators, 2004-2009 (dollars and percent): Sales, Cost Of Sales, SGA, Operating Income, And Number Of Stores . 85
Table 4-8 Value Of U.S. Hardwood Flooring Retail Sales By Region, 2007 And 2009 (dollars) . 86
Table 4-9 Number Of Lumber Liquidator Stores And Share Of Total Hardwood Flooring Retail Sales By Region, 2009 (number,dollars, and percent). 87
Table 4-10 Number Of U.S. Home Depot And Lowe’s Home Centers And Lumber Liquidators Stores By State, 2002 And 2008 (number) . 88
Table 4-11 U.S. Wholesale Hardwood Flooring Sales, 1997-2010 (number and dollars). 90
Table 4-12 Distributor Business By Type Of Product, Species, And Finish Sold, 2002-2008 (percent). 91
Table 4-13 U.S. Wood Flooring Contractor Revenues And Share Of Total U.S. Construction Spending, 1977-2010 (dollars and percent) . 92
Table 4-14 Contractor Business By Type Of Job And Products Sold, 2002- 2008 (percent): New Home Versus Remodel, Installation Versus Finishing, And Products, Species, Finishes Sold. 93
Table 4-15 U.S. Contractor Revenue Per Square Foot Of Wood Flooring Installed, 1992-2010 (dollars) . 94
Table 4-16 U.S. Wood Flooring Exports, 1992-2015 (square feet and dollars). 95
Table 4-17 Exports’ Share Of U.S. Wood Flooring Shipments, 1992-2015 (percent) . 96
Table 4-18 Wood Flooring Exports By Material, 1992-2009 (square feet and dollars): Solid Softwood Flooring, Solid Hardwood Flooring, And Engineered Flooring . 97
Table 4-19 U.S. Engineered Wood Flooring Exports By Product Type, 2007-2009 (square feet and dollars): Mosaic Floors, Multilayer Floors, And Other Assembled Flooring Panels. 98
Table 4-20 U.S. Wood Flooring Exports For The Top Ten Countries Of Destination, 2004-2009 (dollars and square feet). 99
SECTION 5 FACTORS AFFECTING USWOOD FLOORING DEMAND AND DISTRIBUTION 100
Summary Of Major Findings. 100
Residential Remodeling And Replacement Market . 101
New Residential Market. 101
Household Demographics .102
Retail Distribution . 103
Nonresidential Markets. 104
Table 5-1 U.S. Spending On Building Construction, 1987-2010 (dollars): Total Buildings, Residential Buildings, And Nonresidential Buildings. 106
Table 5-2 U.S. Spending On Construction Put In Place By Market And Building Type, 2005-2009 (dollars): Residential, Lodging, Office, Commercial, Healthcare, Educational, Religious, Public Safety,Amusement And Recreation, Manufacturing, And Public Buildings. 107
Table 5-3 Percent Of U.S. Households Purchasing A New Or Existing Housing Unit, 1992-2010 (number, percent, and dollars): Total Households, Total Housing Demand, Percent Households Purchasing, Interest Rates, And Average Value Per Existing Home Sold. 109
Table 5-4 Total U.S. Housing Demand By Sector By Region, 2005-2010 (number): Existing Home Sales, New Housing Completions, And Mobile Home Placements. 110
Table 5-5 New U.S. Privately Owned Housing Units Started And By Type Of Structure, 1980-2009 (number): Total Starts; In Structures With 1 Unit, 2 To 4 Units, And 5 Units Or More . 111
Table 5-6 Monthly New Private U.S. Housing Units Authorized By 20,000 Building Permit Places By Region, 2008 And 2009 (number) . 112
Table 5-7 New Privately Owned Housing Units Authorized By 20,000 Building Permit Places By Region And State, 2007-2009 (number). 113
Table 5-8 Number Of Existing Single-Family Homes, Condos, And Co-Ops Sold By Region And State, 2002-2009 (number). 115
Table 5-9 Value Of Private Nonresidential Building Construction Spending By Region, By Building Type, 2002-2008 (dollars): Lodging,Office, Commercial, Healthcare, Education, Religion, Amusement And Recreation, Manufacturing, And Total; Northeast, Midwest, South, And West . 117
Table 5-10 Characteristics Of New U.S. Housing Units Affecting Floor Covering Product Demand, 1990-2008 (units): Region, Number Of Bathrooms, Number Of Bedrooms, Garages, And Number Of Stories; For Single-Family, Multi-Family Structures, And Mobile Homes. 119
Table 5-11 Average Size Per New U.S. Housing Unit Completed By Type Of Unit And Region, 1990-2009 (square feet): Single-Family Homes, Multi-Family Units, And Mobile Homes . 122
Table 5-12 New U.S. Single-Family Houses Sold By Sales Price, 1985- 2009 (number): Under $150,000, $150,000 To $199,999,$200,000 To $299,999, $300,000 To $499,999, And $500,000 And Over . 123
Table 5-13 Average Value Per New Single-Family House Sold And Average Value Per Square Foot, 1992-2009 (dollars) . 124
Table 5-14 U.S. Homes Closed By Ten Leading Domestic Home Builders,2002-2009 (number). 125
Table 5-15 U.S. Residential Property Owner Expenditures For Improvements, Additions, Alterations, And Repairs And Spending By Single-Family Homeowners, 1985-2009 (dollars). 126
Table 5-16 U.S. Household Spending On Hard Surface Flooring And Installation For Owner-Occupied And Rental Units And For Material And Installation And Material Only Purchases, 1997- 2008 (dollars) . 127
Table 5-17 U.S. Household Spending On Hard Surface Flooring And Installation By Demographic Characteristic, 2002-2008 (dollars):Household Income, Age Of Household Head, Size Of Household, And Region. 128
Table 5-18 Number Of Household Hard Surface Flooring Replacement, Maintenance, And Repair Jobs And By Recent Movers And Region, 2007 (number): Do-It-Yourself And Contractor Jobs.129
Table 5-19 U.S. Retail Floor Coverings Sales By Type Of Channel, 2002-2009 (dollars): Floor Coverings Stores, Home Centers, Hard Surface Flooring Stores, Furniture Stores, Department Stores,Other Home Furnishings Stores, Warehouse Clubs And Super Centers, Direct Sellers, Electronic And Internet, And Others.130
Table 5-20 Percent Distribution Of U.S. Retail Floor Coverings Sales By Type Of Channel, 2002-2009 (percent): Floor Coverings Stores, Home Centers, Hard Surface Flooring Stores, Furniture Stores, Department Stores, Other Home Furnishings Stores, Warehouse Clubs And Super Centers, Direct Sellers, Electronic And Internet, And Others. 131
Table 5-21 Monthly U.S. Floor Coverings Store Sales, 2006-2009 (dollars) . 132
Table 5-22 Monthly U.S. Building Material Dealer Sales, 2006-2009 (dollars) . 133
Table 5-23 U.S. Home Mortgage Interest Rates And Personal Income,1982-2010 (percent and dollars) . 134
Table 5-24 Distribution Of U.S. Households By Demographic Characteristic,1986-2008 (percent): Household Income, Age Of Household Head, Household Size, Region, And Total Households . 135
Table 5-25 Monthly U.S. Transportation Equipment Production Trends,2007-2009 (index) . 136
SECTION 6 COST STRUCTURE OF USWOOD FLOORING PLANTS AND THE
COMPETITIVE ENVIRONMENT 137
Summary Of Major Findings. 137
Number Of Hardwood Flooring Manufacturers And Plants. 137
Market Consolidation. 139
Industry Profit Margins. 139
Material Inputs And Environmental Issues . 140
Patents And Intellectual Property . 143
Table 6-1 Number Of U.S. Hardwood Flooring Plants And Facility Revenues, 1972-2009 (dollars) . 145
Table 6-2 U.S. Hardwood Flooring Plant Operating Ratios And Gross Profit Margin, 1972-2009 (percent): Payroll, Material Costs, And Gross Profit Margin. 146
Table 6-3 U.S. Producer Price Trends For Lumber, 1982-2010 (index): Total, Softwood, And Hardwood. 147
Table 6-4 U.S. Hardwood Lumber Production And Mill Stocks, 1980-2009 (board feet). 148
Table 6-5 U.S. Hardwood Lumber Production, Exports, Imports, And Apparent Consumption By Species, 2008 (board feet). 149
Table 6-6 U.S. Hardwood Flooring Plant Labor Situation, 1972-2009 (number, percent, and dollars): Number Of Employees,Shipments Per Employee, Production Workers Percent Total Employees, Average Hourly Wages, And Average Weekly Hours. 150
Table 6-7 U.S. Hardwood Flooring Plant Capital Expenditures, 1972-2009 (dollars) . 151
Table 6-8 Share Of U.S. Wood Flooring Supply For Six Leading Manufacturers And Marketers, 2004-2009 (percent). 152
Table 6-9 Sales And Profit Trends For Armstrong Wood Flooring Segment, 2000-2009 (dollars and percent): Sales, Operating Income, And Capital Expenditures . 153
SECTION 7 US-BASED COMPANY PROFILES 154
Aacer Flooring, LLC . 155
Wood Flooring Products . 155
Manufacturing And Sales . 155
ArborCraft . 156
Wood Flooring Products.156
Manufacturing And Distribution. 156
Armstrong World Industries, Inc. 158
Wood Flooring Products . 158
Manufacturing And Markets. 159
Sales Trends And Market Share. 160
Award Hardwood Floors . 161
Wood Flooring Products And Sales. 161
Baker’s Creek . 162
Wood Flooring Products . 162
BR-111 Exotic Hardwood Flooring. 163
Wood Flooring Products And Sales. 163
Brandywine International Hardwood LLC. 164
Wood Flooring Products .164
Cikel America LLC .166
Wood Flooring Products.166
Distribution.166
Johnson Premium Hardwood Flooring. 168
Wood Flooring Products.168
Kährs International Inc. 169
Wood Flooring Products . 169
Koetter Woodworking, Inc. 170
Wood Flooring Products . 170
Lumber Liquidators, Inc. . 171
Flooring Products And Sources Of Supply . 171
Distribution And Store Network. 172
Sales And Market Share. 173
Mannington Mills . 175
Wood Flooring Products .175
New Products . 175
Chinese Sales Agreement. 176
Sales And Market Share. 176
Mohawk Industries, Inc. . 177
Wood Flooring Products . 177
Sales And Market Share. 178
Mullican Flooring. 179
Wood Flooring Products And Plants. 179
Nydree Flooring . 181
Wood Flooring Products . 181
Shaw Industries, Inc. 182
Wood Flooring Products . 182
Manufacturing And Foreign Distribution. 183
Sales And Market Share. 184
Teragren LLC. 185
Wood Flooring Products . 185
Manufacturing And Distribution. 185
USFloors LLC . 187
Wood Flooring Products . 187
Weyerhaeuser Co. 188
Wood Flooring Products . 188
SECTION 8 WORLD WOOD FLOORING MARKETS 189
Summary Of Major Findings. 189
Chinese Shipment Trends . 189
European Market Trends. 191
Canadian Industry And Market Trends . 192
Table 8-1 World Wood Flooring Shipments, 2008 (square feet). 194
Table 8-2 Chinese Wood Flooring Production By Type, 2004-2008 (square feet): Engineered Flooring, Solid Flooring, And Bamboo Flooring. 195
Table 8-3 Value Of Canadian Hardwood Flooring Sales, 1992-2009 (Canadian dollars) . 196
Table 8-4 Value Of Canadian Hardwood Flooring Shipments, Exports, And Imports, 1992-2009 (Canadian dollars) . 197
Table 8-5 Canadian Exports And Imports Of Hardwood Flooring And Related Products By Type, 2007-2009 (Canadian dollars): Solid And Engineered Flooring. 198
Table 8-6 Canadian Exports And Imports Of Hardwood Flooring And Related Products, 1997-2009 (Canadian dollars). 199
Table 8-7 Wood Flooring Production For Eight Leading Canadian Manufacturers, 2008 (square feet): Solid Wood, Engineered Flooring, Mosaic Parquet, And Percent Sales Exported. 200
Table 8-8 Value Of Canadian Building Permits And Canadian Housing Starts, 1993-2009 (number and Canadian dollars). 201
Table 8-9 Share Of European Wood Flooring Sales For Seven Leading Manufacturers, 2008 (percent) . 202
Table 8-10 Sales And Profit Trends For Six European And Canadian Wood Flooring Suppliers, 2004-2009 (dollars and percent). 203
SECTION 9 FOREIGN-BASED COMPANY PROFILES 205
Barlinek S.A. . 206
Wood Products And Markets. 206
Manufacturing And Sales . 207
Boa-Franc, Inc. 208
Wood Flooring Products . 208
Manufacturing And Production . 208
Boen AS . 209
Wood Products And Markets. 209
Boen Hardwood Floors. 209
Elegant Living Corp. 211
Wood Flooring Products . 211
Distribution And Sales . 211
Hamberger Industriewerke GmbH . 213
Wood Flooring Products And Sales.. 213
F. Junckers Industrier A/S. 214
Wood Flooring Products 214
Sales And Profit Trends. 214
Karelia-Upofloor OY. 215
Wood Flooring Products And Sales. 215
Lauzon Industries, Inc. 216
Wood Flooring Products . 216
Manufacturing And Production . 216
Nature Flooring Industries. 218
Wood Flooring Products And Manufacturing 218
Nybron Flooring International Corp. . 219
Wood Flooring Products And Sales. 219
Preverco. 220
Wood Flooring Products . 220
Manufacturing And Markets. 220
Tarkett AG .221
Wood Flooring Products And Sales. 221
Tembec, Inc. 222
Wood Flooring Products And Sales.222