Market Opportunities and Emerging Trends in the Prepaid Card Market in the Middle East

Published: May 2012
No. of Pages: 67
    ReportsandReports

  • The report provides detailed market analysis, information and insights into the Middle Eastern prepaid card market, including:
  • Current and forecast values for the Middle Eastern prepaid card market
  • Comprehensive, country-specific analysis of the industry’s market attractiveness, covering key trends and drivers
  • Detailed analysis of the marketing strategies adopted for selling prepaid cards used by various bankers and other institutions in the market
  • Detailed analysis of the challenges affecting the Middle Eastern prepaid card market
  • Competitive landscape of the prepaid card market in each country

Summary

Payroll cards are becoming increasingly widespread in the UAE, driven by the government-mandated wages protection system (WPS). The UAE’s banking structure, albeit fragmented, is a mixture of both private and public banks. Jebel Ali, one of the mid-market malls in the UAE, is considered a pioneer of the prepaid cards industry in the country. Saudi Arabia’s young population is driving considerable investment into the country’s prepaid cards market which provides the potential for youth-targeted prepaid cards. The market for prepaid cards in Saudi Arabia was found to be negligible with a minimal percentage of prepaid gift cards in supply. The country has a healthy influx of tourists for the Islamic holy cities such as Mecca, Jeddah and Riyadh. Tourist prepaid cards are expected to drive the Saudi Arabian market. On the other hand, the prepaid card market in Egypt is still in its developmental stages. The market received support in 2008 and 2009 when the government made concerted efforts to increase the penetration rates of e-banking across the country. However, the market was adversely affected by the uprisings against the Hosni Mubarak government in early 2011. At present there are a small number of prepaid card programs in Egypt, primarily offered by banks.

Scope

  • This report provides a comprehensive analysis of the prepaid card market in the Middle East
  • It provides current values for the Middle Eastern prepaid card market for the year 2011 and forecast figures for the years up to 2016
  • It offers a detailed analysis of the key markets in the Middle Eastern prepaid card market, along with market forecasts until 2016
  • It details the different macroeconomic factors affecting the Middle Eastern prepaid card market
  • It covers an exhaustive summary on the key trends and drivers affecting the prepaid card market
  • It outlines the current regulatory framework in the industry
  • It details the marketing strategies used by various bankers and other institutions
  • It profiles the major banks in the Middle Eastern prepaid card market

Key highlights

  • For the Middle East, growth in macroeconomic indicators is expected to support the financial cards market. The overall economic growth in the Middle East will attract investments in various sectors, which are also expected to support the growth of prepaid cards in the region.
  • The UAE prepaid market is expected to grow at a CAGR of 28.77% over the forecast period (2012–2016).
  • Saudi Arabia’s young population is driving considerable investment into the country’s prepaid cards market which provides the potential for youth-targeted prepaid cards. The market for prepaid cards in Saudi Arabia was found to be negligible with a minimal percentage of prepaid gift cards in supply.
  • The prepaid cards market in Egypt is still in its developmental stages. The Egyptian prepaid cards market grew at a robust CAGR of 34.32% during the review period (2007–2011).

Reasons to buy

  • Make strategic business decisions using historic and forecast market data related to the Middle Eastern prepaid card industry and each market within it
  • Understand the key market trends and growth opportunities within the Middle Eastern prepaid card market
  • Assess the competitive dynamics in the Middle Eastern prepaid card market
  • Gain insights into the marketing strategies used by prepaid card selling vendors
  • Gain insights into key regulations governing the Middle Eastern prepaid card market

Published By: BRICdata
Product Code: BRICdata137600


Did you find what you are/were looking for ? If not, read below and browse through other relevant pages for similar market research reports OR get in touch with us through the form/contact info in your right navigation panel and well share relevant market report titles for you to explore.

Related Reports:

  • High Net Worth trends in China 2016

    Synopsis This report provides projections of the volume and wealth of China HNWIs. This includes demographic trends (2011-2015) and findings of the proprietary Wealth Insight HNWI Database. Summary This report is the result of Wealt...

  • The Cards and Payments Industry in Denmark: Emerging Trends and Opportunities to 2021

    Synopsis Timetric's 'The Cards and Payments Industry in Denmark: Emerging Trends and Opportunities to 2021' report provides detailed analysis of market trends in the Danish cards and payments industry. It provides values and volumes for a number of ...

  • Challenges and Opportunities for the Wealth Sector in China 2016

    Synopsis This report is a thorough analysis of China Wealth Management and Private Banking sector, and the opportunities and challenges that it faces. Summary This report is the result of WealthInsight's extensive research covering ...

  • HNWI Asset Allocation in China 2016

    Synopsis This report provides the latest asset allocations of China HNWIs across 13 asset classes. The report also includes projections of the volume, wealth and asset allocations of China HNWIs to 2020 and a comprehensive and robust background of t...

  • Retail Banking Country Snapshot: Malaysia 2016

    Summary Malaysia is a mature market, albeit still developing in many aspects. Our research shows that the country's consumers are very similar to those in developed nations in terms of embracing the convenience brought to banking through digital pla...

  • Consumer Payments Country Snapshot: New Zealand 2016

    Summary The New Zealand market is small, and less densely populated outside of Auckland, making it challenging to service. It is thus essential that digital channels form the basis of issuers' strategies. At the core of the payment market is consume...

  • United States P2P Lending Market Report 2016

    Notes: Sales, means the sales volume of P2P Lending Revenue, means the sales value of P2P Lending This report studies sales (consumption) of P2P Lending in United States market, focuses on the top players, with sales, price, revenue and market s...

  • Global ATM Machine Market Research Report 2016

    Notes: Production, means the output of ATM Machine Revenue, means the sales value of ATM Machine This report studies ATM Machine in Global market, especially in North America, Europe, China, Japan, Southeast Asia and India, focuses on top manufa...

  • Consumer Payments Country Snapshot: France 2016

    Summary The French consumer payments market is unlike many other developed markets in the Western world in that card holding is low, with fewer payment cards than people in 2015. France has a highly developed point of sale (POS) infrastructure as we...

  • Wealth in Switzerland: Sizing the Market Opportunity 2016

    Summary Switzerland is known for its high standard of living and well-developed private banking market, as well as a favorable tax system kept in check by each of the 26 Swiss cantons. These factors, along with the country's favorable level of econo...


Why ReportsnReports.com?

  • 500,000 market research reports and growing.
  • Top Fortune 500 Organizations trust us for research data.
  • 24/7 support on call as well as emails.
  • Your Details are safe with us.
  • Free support for your research requirements.
  • Report Delivery: Email
  • Delivery Time:
    • Upto 24 hrs - working days
    • Upto 48 hrs max - weekends and public holidays

Research Support / Custom Research

If this business study does not have the data and information analysis you need, contact us with your research requirements. We explore available market research reports to map your needs and share report titles with you. Alternatively, we can also offer custom research that suits your budget and timelines. Share your information requirements here.
Connect With Us
Email: sales@reportsandreports.com Call : + 1 888 391 5441

Subscription Option

Using our subscription option, you get access to market research reports and industry data of Consumer Goods market as per your needs. Get the best of Consumer Goods research reports by utilizing your research budgets in an optimum way.

More about our Subscription option
Report Alerts

Get Email alerts about market research reports from industries and publishers of your interest: