Cards and Payments in Asia-Pacific

Published: January 2012
No. of Pages: 103

• This VRL report looks at the key drivers, historic performance and future prospects for cards and payments regionally
• Card trends are projected out to 2015
• The relationship between banks, telco providers (fixed and mobile) as well as banked and unbanked consumers are explored
• The regional imbalance caused by both China and India results in these countries being given specific prominence

The Asia-Pacific region is becoming more cashless, since card reading instruments have reached saturation point in some countries, including Australia and Singapore, and mobile payment implementations are being introduced across the region. The value of Asian non-cash transactions will have reached over $300 trillion by 2020, a significant uplift on the $91 trillion recorded in 2010. This represents an average annual growth rate of 1.3%. Although this annual growth rate appears low, it will still allow the Asia-Pacific region to capture the world’s largest amount of cashless transactions in 2020. Furthermore, the growth rate of non-cash transactions anticipated for developed regions is much lower. For example, the value of non-cash transactions is expected to reach a total of over $120 trillion in the US by 2020, after recording an average annual growth rate of 0.4%. In addition, the value of non-cash transactions in Europe is projected to reach over $200 trillion in 2020, after recording an average annual growth rate of 0.6%.

• Gain an overview of the Asia-Pacific cards and payments market, with detailed analysis of 14 countries in this region
• Gauge the opportunities in the most significant segments, including debit/credit cards, e-money and mobile payments
• Prepare for the future of cards and payments with insights into the potential development of the Asia-Pacific region
• Benchmark against case studies of financial and mobile companies from the Asia-Pacific cards and payments market

Reasons To Buy
• This report presents a detailed market overview as well as many country specific features
• Growth drivers vary considerably – this report identifies as many as possible
• This report details the differences between the more and less developed markets in the region
• China and India are prominently examined for their growth potential, as is Australia, perhaps the most mature payment card market in the region

Key Highlights
• The Asian mobile payments market will be the largest in the world by 2015
• Prepaid cards payments are expanding at a faster rate than mobile payments throughout Asia
• Changes to the regional middle classes are important in assuring high mobile payment take up rates, while the large numbers of the ‘unbanked’ are the drivers for prepaid cards
• Mobile payments will be driving a large part of the regional growth for both telecom companies and mobile operators

Published By: Timetric
Product Code: Timetric142

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