China Convenience Store Market Report, 2018

Published: June 2018
No. of Pages: 28
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Development Status of Convenience Stores in China:

  • Convenience stores market increases 23% in 2017 and total market size over RMB 190 billion. At the same time, newly opened stores increased by 13% in 2017.
  • Potential market space, especially in first-tier & second-tier cities. Obvious regional performance and no national layout launched.
  • Big space for profit growth. Single store sales & profit improved over the years, but still have a large gap compared with international leaders.
  • Product structure needs to be elevated. Ratio of ready-to-eat and own brand are still low.
  • 40% convenience store brands have not yet start franchise business.
  • Over 50% convenience store brands introduced network retail and mobile payment technology fleetly popularized.
  • Member system needs to be enhanced. 40% convenience store brands have built up their own member systems.

Development trend outlook of Convenience Stores in China:

Digitization will become the largest trend in Chinese convenience store market, which is driven by 3 impetus:

  • Comprehensive digitization of Chinese consumers,
  • Internet giants (such as BAT, Alibaba) stepped into the market and built up digital eco system,
  • Digital revolution in traditional convenience Stores.

Published By: Chisult Insight
Product Code: Chisult Insight8


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