BASF in the Global Paint and Coatings Sector

Published: November 2011
No. of Pages: 58
  

The strategic assessment of BASF, one of the world’s leading paints and coatings companies, provides significant competitor information, analysis, and insight critical to the development and implementation of effective marketing and R&D programs. The report presents a comprehensive analysis of the company’s performance, capabilities, goals and strategies in the global paints and coatings market.

BASF in the Global Paint and Coatings Sector

Table of Contents

I. Executive Summary 1

II. Business Organization 10

III. Senior Management 18

IV. Facilities and Employees 21

V. Technological Know-How 23

VI. Product Portfolio 28

VII. Marketing Tactics 33

VIII. Sales and Profit Growth 36

IX. R&D Expenditures and Major Programs 38

X. Collaborative Arrangements 42

XI. Strategic Direction 46

List of Tables

Table 1: BASF Sales and Profit Growth
Table 2: BASF Sales by Business Segment
Table 3: BASF Sales Growth by Business Segment
Table 4: BASF Operating Profit and Margins by Business Segment
Table 5: BASF Performance Products Sales by Division
Table 6: BASF Performance Products Sales Growth by Division
Table 7: BASF Chemicals Sales by Division
Table 8: BASF Plastics Sales by Division
Table 9: BASF Functional Solutions Products Sales by Division
Table 10: BASF Functional Solutions Products Sales Growth by Division
Table 11: BASF Agricultural Solutions Products and Nutrition Sales by Division
Table 12: BASF Sales by Geographic Region and Country
Table 13: BASF Sales Growth by Geographic Region and Country
Table 14: BASF Coatings Sales by Geographic Region

Published By: Venture Planning Group
Product Code: Venture Planning Group70


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