Lighting Products Market in the BRIC Countries – Market Opportunities and Entry Strategies, Analyses and Forecasts to 2016

Report Summary

Synopsis

• The report provides top-level market analysis, information and insights into the lighting products market in the BRIC countries including:
• In-depth analysis of the lighting products market in the four BRIC countries: Brazil, Russia, India and China
• A comprehensive and country-specific analysis of market attractiveness, covering the key trends, drivers and challenges across the four countries
• Detailed market sizes for each BRIC country for a period of 10 years (2007–2016), including category level and end-user level analysis
• Detailed insights into the regulatory framework, market entry strategy, product innovation and marketing strategy relevant to the lighting products market
• Description and analysis of the competitive landscape and the key distribution channels for the lighting products market

Summary

The impending 2014 FIFA World Cup and 2016 Olympics Games that will be hosted by Brazil are expected to create a huge amount of business for the country’s hospitality, retail and leisure industries. These factors are expected to contribute to the growth of the lighting products market in the forecast period, despite the fact that the market was largely unfruitful during the review period due to the global financial crisis and strict government regulations.

The Russian government has been encouraging energy conservation during the review period. The State Duma passed several laws in 2009 to regulate the use of lighting products in order to ensure that the country’s overall energy conservation improves. The government has also made it mandatory for all government offices to replace incandescent bulbs with other energy-conserving lighting products such as CFLs.

The increasing number of real estate activities and rapid urbanization that is taking place in India is expected to generate a higher demand for lighting products in the country. Also, the Indian government has initiated several schemes to cut carbon emissions in the country. For instance, the Bangalore Electricity Supply Company (BESCOM) introduced the Belaku Scheme, under which CFLs will be offered to consumers at subsidized prices.

China has the largest lighting products market out of the BRIC countries, due to its massive internal demand and huge lighting products export capabilities. In China, the government has announced a three-step process to phase out the use of energy inefficient incandescent bulbs. The National Development and Reform Commission are developing measures to encourage the promotion of LED illumination, based on the Green Lighting Policy of the Ministry of Finance. The country’s Twelfth Five-Year Plan is being drafted and will include the development of LED lamps, with estimates that LED sales will quadruple during the forecast period.

Scope

• This report provides an extensive analysis of the lighting products market in the BRIC countries:
• It details historical values for the BRIC lighting products market for 2007–2011, along with forecast figures for 2012–2016
• It provides supporting country-specific analysis on the overall market as well as individual values for the industry’s key categories
• The report provides top-level analysis of the lighting products market’s production, distribution and consumption dynamics
• The report also details the competitive landscape for both manufacturers and retailers including the market entry strategy for the future
• The report covers product innovation and marketing strategies, as well as customer segmentation in the market

Key highlights

• In all the four countries, the governments have started the implementation of nationwide plans to phase out incandescent bulbs and replace them with energy-efficient lighting products.
• The lighting products market in Brazil was valued at US$2.3 billion in 2011. Upcoming sporting events such as the 2014 FIFA World Cup and 2016 Olympic Games are expected to drive the growth of the construction market which should spur the demand for lighting products over the forecast period.
• The lighting products market in Russia valued US$1.3 billion in 2011. Sporting events such as the 2014 Winter Olympics and the 2018 FIFA World Cup should bring in more investments across different sectors which should aid the lighting products market in Russia.
• The lighting products market in India valued US$0.5 billion in 2011. With massive growth expected in the construction and housing industries, the lighting products market is expected to grow at a significant rate over the forecast period.
• The lighting products market in China valued US$13.3 billion in 2011. Rapid urbanization in China has supported growth in the construction sector which should support the growth of the lighting products market over the forecast period.

Reasons to buy

• Gain a detailed understanding of the manufacturing, retail and demand-side dynamics within the BRIC lighting products market
• Analyse key market trends and opportunities for both existing companies and prospective new market entrants
• Assess the competitive landscape in the lighting products market, enabling the formulation of effective market-entry strategies
• Identify the growth opportunities and industry dynamics within key product categories such as lighting controls, lamps and bulbs, and luminaires
• Assess the distribution channel dynamics in the market with focus on the future outlook
• Gain insights into the product innovation and marketing strategies happening in the market currently and the future outlook

Table of contents

1 Executive Summary

2 BRIC Countries' Market Comparison
2.1 Lighting Products Demand
2.2 Lighting Products Production
2.3 Growth Drivers

3 Brazilian Lighting Products Market
3.1 Market Environment
3.1.1 Macroeconomic indicators
3.1.2 Regulatory framework
3.1.3 Business and end-user market trends
3.1.4 Challenges
3.2 Market Size and Growth Potential - Overview
3.2.1 Lighting products: production outlook
3.2.2 Lighting products: demand outlook
3.3 Market Size and Growth Potential by Category
3.3.1 Light controls: demand outlook
3.3.2 Lamps and bulbs: demand outlook
3.3.3 Luminaires: demand outlook
3.4 Lighting Products Demand by End-User Market
3.5 Competitive Landscape and Market Entry Strategy
3.5.1 Competitive landscape
3.5.2 Market entry strategy
3.6 Product Innovation and Marketing Strategy
3.6.1 Customer segmentation
3.6.2 Business strategies
3.6.3 Recent product launches

4 Russian Lighting Products Market
4.1 Market Environment
4.1.1 Macroeconomic indicators
4.1.2 Regulatory framework
4.1.3 Business and end-user market trends
4.1.4 Challenges
4.2 Market Size and Growth Potential - Overview
4.2.1 Lighting products: production outlook
4.2.2 Lighting products: demand outlook
4.3 Market Size and Growth Potential by Category
4.3.1 Lighting controls: demand outlook
4.3.2 Lamps and bulbs: demand outlook
4.3.3 luminaires: demand outlook
4.4 Lighting Products Demand by End-User Market
4.5 Competitive Landscape and Market Entry Strategy
4.5.1 Competitive landscape
4.5.2 Market entry strategy
4.6 Product Innovation and Marketing Strategy
4.6.1 Customer segmentation
4.6.2 Business strategies
4.6.3 Recent product launches

5 Indian Lighting Products Market
5.1 Market Environment
5.1.1 Macroeconomic indicators
5.1.2 Regulatory framework
5.1.3 Business and end-user market trends
5.1.4 Challenges
5.2 Market Size and Growth Potential - Overview
5.2.1 Lighting products: production outlook
5.2.2 Lighting products: demand outlook
5.3 Market Size and Growth Potential by Category
5.3.1 Lighting controls: demand outlook
5.3.2 Lamps and bulbs: demand outlook
5.3.3 luminaires: demand outlook
5.4 Lighting Products Demand by End-User Market
5.5 Competitive Landscape and Market Entry Strategy
5.5.1 Competitive landscape
5.5.2 Market entry strategy
5.6 Product Innovation and Marketing Strategy
5.6.1 Customer segmentation
5.6.2 Business strategies
5.6.3 Recent product launches

6 Chinese Lighting Products Market
6.1 Market Environment
6.1.1 Macroeconomic indicators
6.1.2 Regulatory framework
6.1.3 Business and end-user market trends
6.1.4 Challenges
6.2 Market Size and Growth Potential - Overview
6.2.1 Lighting products: production outlook
6.2.2 Lighting products: demand outlook
6.3 Market Size and Growth Potential by Category
6.3.1 Lighting controls: demand outlook
6.3.2 Lamps and bulbs: demand outlook
6.3.3 luminaires: demand outlook
6.4 Lighting Products Demand by End-User Market
6.5 Competitive Landscape and Market Entry Strategy
6.5.1 Competitive landscape
6.5.2 Market entry strategy
6.6 Product Innovation and Marketing Strategy
6.6.1 Customer segmentation
6.6.2 Business strategies
6.6.3 Recent product launches

7 Appendix
7.1 About BRICdata
7.2 Methodology
7.3 Definitions
7.4 Disclaimer

List Of Tables

Table 1: BRIC Countries' Lighting Products Demand (US$ Billion), 2011 and 2016
Table 2: BRIC Countries' Lighting Products Production (US$ Billion), 2011-2016
Table 3: BRIC Countries' Economic Growth Prospects, 2012-2016
Table 4: Minimum Acceptable Energy Efficiency for 127 Volts Incandescent Bulbs
Table 5: Minimum Acceptable Energy Efficiency for 220 Volts Incandescent Bulbs
Table 6: Brazilian Lighting Products Production (US$ Million), 2007-2016
Table 7: Brazilian Lighting Products Demand (US$ Million), 2007-2016
Table 8: Brazilian Lighting Controls Demand (US$ Million), 2007-2016
Table 9: Brazilian Lamps and Bulbs Demand (US$ Million), 2007-2016
Table 10: Brazilian Luminaires Demand (US$ Million), 2007-2016
Table 11: Brazilian Lighting Products Demand by End-User Market (US$ Million), 2007-2016
Table 12: Brazilian Lighting Products Sales by Distribution Channel (US$ Million), 2007-2016
Table 13: Russian Lighting Products Production (US$ Million), 2007-2016
Table 14: Russian Lighting Products Demand (US$ Million), 2007-2016
Table 15: Russian Lighting Controls Demand (US$ Million), 2007-2016
Table 16: Russian Lamps and Bulbs Demand (US$ Million), 2007-2016
Table 17: Russian Luminaires Demand (US$ Million), 2007-2016
Table 18: Russian Lighting Products Demand by End-User Market (US$ Million), 2007-2016
Table 19: Russian Lighting Products Sales by Distribution Channel (US$ Million), 2007-2016
Table 20: Indian Lamps and Bulbs Category Production by Sub-Category (% Share), 2005-2010
Table 21: Indian Lamps and Bulbs Category by Sub-Category (Million Pieces), 2005-2010
Table 22: Sales of CFLs in India (Million Pieces), 2007-2013
Table 23: Sales of CFLs in India (INR Billion), 2007-2013
Table 24: Indian Lighting Products Production (US$ Million), 2007-2016
Table 25: Indian Lighting Products Demand (US$ Million), 2007-2016
Table 26: Indian Lighting Controls Demand (US$ Million), 2007-2016
Table 27: Indian Lamps and Bulbs Demand (US$ Million), 2007-2016
Table 28: Indian Luminaires Demand (US$ Million), 2007-2016
Table 29: Indian Lighting Products Demand by End-User Market (US$ Million), 2007-2016
Table 30: Product Offering of Major Companies in the Indian Lighting Products Market
Table 31: Advertisement Expenses as a Percentage of Sales of Major Companies in Indian Electrical Equipment Industry, 2006-2010
Table 32: Indian Lighting Products by Distribution Channel (US$ Million), 2007-2016
Table 33: Maximum Lighting Power Densities for Office Buildings (Watts/m2)
Table 34: Chinese Lighting Products Production (US$ Million), 2007-2016
Table 35: Chinese Lighting Products Demand (US$ Million), 2007-2016
Table 36: Chinese Lighting Controls Demand (US$ Million), 2007-2016
Table 37: Chinese Lamps and Bulbs Demand (US$ Million), 2007-2016
Table 38: Chinese Luminaires Demand (US$ Million), 2007-2016
Table 39: Chinese Lighting Products Demand by End-User Market (US$ Million), 2007-2016
Table 40: Chinese Top Lighting Product Companies
Table 41: Chinese Top Lighting Product Companies Investment Plans
Table 42: Chinese Lighting Products Sales by Distribution Channel (US$ Million), 2007-2016

List Of Figures

Figure 1: BRIC Countries' Lighting Products Demand Dynamics, 2007-2016
Figure 2: BRIC Countries' Lighting Products Production Dynamics, 2007-2016
Figure 3: Brazilian GDP at Constant Prices (US$ Billion), 2007-2016
Figure 4: Brazilian Number of Households (Million), 2007-2016
Figure 5: Brazilian Construction Net Output at Current Prices (US$ Billion), 2007-2016
Figure 6: Brazilian Electricity Consumption (Billion Kilowatt Hours), 2007-2016
Figure 7: Brazilian Lighting Products Production (US$ Million), 2007-2016
Figure 8: Brazilian Lighting Products Demand (US$ Million), 2007-2016
Figure 9: Brazilian Lighting Controls Demand (US$ Million), 2007-2016
Figure 10: Brazilian Lamps and Bulbs Demand (US$ Million), 2007-2016
Figure 11: Brazilian Luminaires Demand (US$ Million), 2007-2016
Figure 12: Brazilian End-User Market Share of Lighting Products (%), 2011-2016
Figure 13: Brazilian Lighting Products by Distribution Channel (% Share), 2011-2016
Figure 14: Russian GDP at Constant Prices (US$ Billion), 2007-2016
Figure 15: Russian Number of Households (Million), 2007-2016
Figure 16: Russian Construction Net Output at Current Prices (US$ Billion), 2007-2016
Figure 17: Russian Electricity Consumption (Billion Kilowatt Hours), 2007-2016
Figure 18: Russian Lighting Products Production (US$ Million), 2007-2016
Figure 19: Russian Lighting Products Demand (US$ Million), 2007-2016
Figure 20: Russian Lighting Controls Demand (US$ Million), 2007-2016
Figure 21: Russian Lamps and Bulbs Demand (US$ Million), 2007-2016
Figure 22: Russian Luminaires Demand Consumption (US$ Million), 2007-2016
Figure 23: Russian Lighting Products by End-User Market (% Share), 2011 and 2016
Figure 24: Russian Lighting Products Distribution Channels (% Share), 2011 and 2016
Figure 25: Indian GDP at Constant Prices (US$ Billion), 2007-2016
Figure 26: Indian Number of Households (Million), 2007-2016
Figure 27: Indian Construction Net Output at Current Prices (US$ Billion), 2007-2016
Figure 28: Indian Electricity Consumption (Billion Kilowatt Hours), 2007-2016
Figure 29: Indian Lighting Products Production (US$ Million), 2007-2016
Figure 30: Indian Lighting Products Demand (US$ Million), 2007-2016
Figure 31: Indian Lighting Controls Demand (US$ Million), 2007-2016
Figure 32: Indian Lamps and Bulbs Demand (US$ Million), 2007-2016
Figure 33: Indian Luminaires Demand (US$ Million), 2007-2016
Figure 34: Indian End-User Market Share of Lighting Products (%), 2011-2016
Figure 35: Indian Lighting Products Sales by Distribution Channel (% Share), 2010-2015
Figure 36: Chinese GDP at Constant Prices (US$ Billion), 2007-2016
Figure 37: Chinese Number of Households (Million), 2007-2016
Figure 38: Chinese Construction Net Output at Current Prices (US$ Billion), 2007-2016
Figure 39: Chinese Electricity Consumption (Billion Kilowatt Hours), 2007-2016
Figure 40: Chinese Lighting Products Production (US$ Million), 2007-2016
Figure 41: Chinese Lighting Products Demand (US$ Million), 2007-2016
Figure 42: Chinese Lighting Controls Demand (US$ Million), 2007-2016
Figure 43: Chinese Lamps and Bulbs Demand (US$ Million), 2007-2016
Figure 44: Chinese Luminaires Demand (US$ Million), 2007-2016
Figure 45: Chinese End-User Market Share of Lighting Products (%), 2011 and 2016
Figure 46: Chinese Lighting Products Sales by Distribution Channel (% Share), 2011-2016