Opportunities in the Eastern Europe Ice Cream Sector: Analysis of Opportunities Offered by High Growth Economies

Published: September 2017
No. of Pages: 99
Single User License: US $ 2100
Corporate User License: US $ 6300
ReportsandReports

Global ice cream sector was valued at US$149,316.4 Million in 2016 and is forecast to record a CAGR of 4.1% during 2016-2021. The Eastern Europe ice cream sector is the fourth smallest in value terms, with only 8.1% value share in the global ice cream sector in 2016. However, it is forecast to grow at the fastest pace, registering a CAGR of 6.4% during 2016-2021. The Eastern Europe ice cream sector is dominated by Russia and Turkey with shares of 55.7% and 18.2% respectively.

Take-home and bulk ice cream is the largest market in the ice cream sector, accounting for a value share 34.3% in 2016. Moreover, the market is forecast to grow at the fastest pace during 2016-2021. Artisanal ice cream and impulse ice cream - single-serve are not far behind, accounting for value shares of 33.3% and 32.4%, respectively.

Eastern Europe health & wellness market in the ice cream sector accounted only 0.9% of the overall sector when compared to 3.3% share at a global level. This market is expected to grow at a CAGR of 6% during 2016-2021, due to growing demand for ice cream products with claims such as ‘low fat' and ‘low sugar' due to rising prevalence of lifestyle disorders such as obesity and increasing preference for natural products. Among the high potential countries, Poland registered the highest value share for health & wellness ice cream products in the region.

Eastern Europe ice cream sector is fragmented with the top five brands - Cornetto, Carte D' Or, Magnum, Kit Kat, and Häagen-Dazs - accounting for 20.6% share of the sector in 2016. Meanwhile, private label products accounted for only 1.3% value share in 2016.

The report "Opportunities in the Eastern Europe Ice Cream Sector", brings together multiple data sources to provide a comprehensive overview of the Eastern Europe ice cream sector.

In particular, this report provides the following analysis -

  • Sector overview: Provides overview of the sector size, value and volume growth analysis, across regions.
  • Change in consumption: Analysis on the shift in consumption of ice cream by markets across the key countries in Eastern Europe.
  • High potential countries: Provides risk-reward analysis of nine countries across Eastern Europe based on market assessment, economic development, socio-demographic, governance indicators, and technological infrastructure. Out of nine, a total of four high potential countries are shortlisted.
  • Country analysis: Provides deep-dive analysis of four high potential countries covering value growth during 2016-2021, key challenges, consumer demographics, and key trends supported with product examples. It also includes analysis of the key challenges faced and future outlook for the region.
  • Health & wellness analysis: Provides insights on the health & wellness products in terms of value and percentage share in the overall ice cream sector during 2011-2021. The analysis includes key health & wellness attributes and consumer benefits driving the sales of ice cream products in Eastern Europe, in 2016. It also covers the market share of leading companies offering ice cream products with health & wellness attributes in the same year.
  • Brand Analysis: Provides an overview of leading brands in Eastern Europe, besides analyzing the growth of private label products in the region.
  • Key distribution channels: Provides analysis on the leading distribution channels for ice cream across the key countries in Eastern Europe in 2016. It covers five off-trade channels and the on-trade distribution channel. The off-trade channels are: hypermarkets & supermarkets, convenience stores, food & drinks specialists, dollar stores, which include variety stores & general merchandise retailers and others that include cash & carries and warehouse clubs.
  • Preferred packaging formats: The report provides percentage share (in 2016) and growth analysis (during 2011-2021) for various packaging materials, pack type, closure type, and primary outer type based on the volume sales (by pack units) of ice cream.

Companies mentioned in this report: Unilever, Nestlé, Talosto Shahty, "Iceberry Group" LLC, Mars, Incorporated, Ledo, Family Frost, BidVest group, Zielona Budka, Grycan - Lody od pokoleri, Nordis Chlodnie Polskie Sp. Z O.O., SC BETTY ICE SRL, TOP GEL PROD SRL, Kubo Ice Cream Company SRL

Scope

This report brings together multiple data sources to provide a comprehensive overview of the Eastern Europe ice cream sector. It includes analysis on the following -

  • Sector overview: Provides overview of the sector size, value and volume growth analysis, across regions
  • Change in consumption: Analysis on the shift in consumption of ice cream by markets across the key countries in Eastern Europe.
  • High potential countries: Provides risk-reward analysis of nine countries across Eastern Europe based on market assessment, economic development, socio-demographic, governance indicators, and technological infrastructure. Out of nine, a total of four high potential countries are shortlisted.
  • Country analysis: Provides deep-dive analysis of four high potential countries covering value growth during 2016-2021, key challenges, consumer demographics, and key trends supported with product examples. It also includes analysis of the key challenges faced and future outlook for the region.
  • Health & Wellness analysis: Provides insights on the health & wellness products in terms of value and percentage share in the overall ice cream sector during 2011-2021. The analysis includes key health & wellness attributes and consumer benefits driving the sales of ice cream products in Eastern Europe, in 2016. It also covers the market share of leading companies offering ice cream products with health & wellness attributes in the same year.
  • Brand Analysis: Provides an overview of leading brands in Eastern Europe, besides analyzing the growth of private label products in the region.
  • Key distribution channels: Provides analysis on the leading distribution channels for ice cream across the key countries in Eastern Europe in 2016. It covers five off-trade channels and the on-trade distribution channel. The off-trade channels are: hypermarkets & supermarkets, convenience stores, food & drinks specialists, dollar stores, which include variety stores & general merchandise retailers and others that includes cash & carries and warehouse clubs.
  • Preferred packaging formats: The report provides percentage share (in 2016) and growth analysis (during 2011-2021) for various packaging materials, pack type, closure type, and primary outer type based on the volume sales (by pack units) of ice cream.

Reasons to buy

  • Manufacturing and retailers seek latest information on how the market is evolving to formulate their sales and marketing strategies. There is also demand for authentic market data with a high level of detail. This report has been created to provide its readers with up-to-date information and analysis to uncover emerging opportunities of growth within the sector in the region.
  • The report provides a detailed analysis of the countries in the region, covering the key challenges, competitive landscape and demographic analysis , that can help companies gain insight into the country specific nuances
  • The analysts have also placed a significant emphasis on the key trends that drive consumer choice and the future opportunities that can be explored in the region, than can help companies in revenue expansion
  • To gain competitive intelligence about leading brands in the sector in the region with information about their market share and growth rates.

Published By: GlobalData
Product Code: GlobalData41355


Did you find what you are/were looking for ? If not, read below and browse through other relevant pages for similar market research reports OR get in touch with us through the form/contact info in your right navigation panel and well share relevant market report titles for you to explore.

Related Reports:


Why ReportsnReports.com?

  • 500,000 market research reports and growing.
  • Top Fortune 500 Organizations trust us for research data.
  • 24/7 support on call as well as emails.
  • Your Details are safe with us.
  • Free support for your research requirements.
  • Report Delivery: Email
  • Delivery Time:
    • Upto 24 hrs - working days
    • Upto 48 hrs max - weekends and public holidays

Research Support / Custom Research

If this business study does not have the data and information analysis you need, contact us with your research requirements. We explore available market research reports to map your needs and share report titles with you. Alternatively, we can also offer custom research that suits your budget and timelines. Share your information requirements here.
Connect With Us
Email: sales@reportsandreports.com Call : + 1 888 391 5441

Subscription Option

Using our subscription option, you get access to market research reports and industry data of Consumer Goods market as per your needs. Get the best of Consumer Goods research reports by utilizing your research budgets in an optimum way.

More about our Subscription option
Report Alerts

Get Email alerts about market research reports from industries and publishers of your interest:

We use cookies to deliver the best possible experience on our website.
By continuing to use this site, or closing this box, you consent to our use of cookies. To learn more, visit our Privacy Policy