Global Outdoor Advertising Market by Manufacturers, Countries, Type and Application, Forecast to 2022

Published: August 2017
No. of Pages: 117
    ReportsandReports

Outdoor advertising is a form of advertising that focuses on consumers in public places, in transit, or commercial locations. It is a mass-market medium used to broadcast messages for branding and to support campaigns. Outdoor advertising expenses are split between traditional modes of physical and digital. Traditional physical outdoor media include billboards, street furniture, transit displays, and commercial displays. Digital outdoor media include media that are connected to the network such as smart billboards. Outdoor advertising formats are classified into four categories: billboards, street furniture, transit advertising, and alternative media.

Scope of the Report:

This report focuses on the Outdoor Advertising in Global market, especially in North America, Europe and Asia-Pacific, South America, Middle East and Africa. This report categorizes the market based on manufacturers, regions, type and application.

Market Segment by Manufacturers, this report covers

  • Clear Channel Outdoor Holdings, Inc.
  • JCDecaux
  • Lamar Advertising Company
  • Outfront Media Inc.
  • Str?er
  • Adam Outdoor Advertising
  • Bell media
  • Captive Network
  • CBS Outdoor
  • CEMUSA
  • EPAMEDIA
  • Fairway Outdoor Advertising
  • Focus Media holding limited
  • Affichage Holding
  • News outdoor
  • Air Media

Market Segment by Regions, regional analysis covers

  • North America (USA, Canada and Mexico)
  • Europe (Germany, France, UK, Russia and Italy)
  • Asia-Pacific (China, Japan, Korea, India and Southeast Asia)
  • South America (Brazil, Argentina, Columbia etc.)
  • Middle East and Africa (Saudi Arabia, UAE, Egypt, Nigeria and South Africa)

Market Segment by Type, covers

  • Billboards
  • Street Furniture
  • Transit Displays
  • Others

Market Segment by Applications, can be divided into

  • Food & Beverage Industry
  • Vehicles Industry
  • Health and Medical Industry
  • Commercial and Personal Services
  • Consumer Goods
  • Others

There are 15 Chapters to deeply display the global Outdoor Advertising market.

Chapter 1, to describe Outdoor Advertising Introduction, product scope, market overview, market opportunities, market risk, market driving force;

Chapter 2, to analyze the top manufacturers of Outdoor Advertising, with sales, revenue, and price of Outdoor Advertising, in 2016 and 2017;

Chapter 3, to display the competitive situation among the top manufacturers, with sales, revenue and market share in 2016 and 2017;

Chapter 4, to show the global market by regions, with sales, revenue and market share of Outdoor Advertising, for each region, from 2012 to 2017;

Chapter 5, 6, 7, 8 and 9, to analyze the key regions, with sales, revenue and market share by key countries in these regions;

Chapter 10 and 11, to show the market by type and application, with sales market share and growth rate by type, application, from 2012 to 2017;

Chapter 12, Outdoor Advertising market forecast, by regions, type and application, with sales and revenue, from 2017 to 2022;

Chapter 13, 14 and 15, to describe Outdoor Advertising sales channel, distributors, traders, dealers, Research Findings and Conclusion, appendix and data source

Published By: Global Info Research
Product Code: Global Info Research385675


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