Capitalizing on Opportunities in Cord Blood Industry Growth

Published: November 2013
No. of Pages: 240
  

The cord blood banking industry is one of the fastest growing industries in the world. There were only 23 active cord blood banks as of 2005, and now there are 485 worldwide. Cord blood banks now exist within 98 different countries around the world. That is a 21-fold increase (2,100%) in the companies involved in the industry, in less than a ten year period. This rapid market growth represents both an opportunity to profit, as well as swarming competition.

This industry report reveals strategies for dominating the global cord blood banking industry, including tactics for global expansion, patterns in regional dominance, and methods for investing in the sector. A distinctive feature of this report is a global survey of expectant parents who reveal their deepest fears, core expectations, and critical factors influencing buying decisions. It is designed to guide the decision-making of cord blood banks worldwide, as well as to advise investors entering the market. It is a road-map for modeling cord blood banks that have achieved successful and rapid growth.  

It differs from the "Complete 2013-14 U.S. Cord Blood Banking Industry Report" in that it is a strategic overview of how to profit from global growth in cord blood banking, rather than from the U.S. markets alone.

A Rapid Growth Industry

For the past ten years, the global cord blood banking market has been experiencing rapid growth, in part, because it an early-stage market. It was not until 1974 that it was first proposed that stem and progenitor cells were present in human cord blood and 1983 that umbilical cord blood was proposed as an alternative source of stem cells for transplant. In 1988, the first successful cord blood transplant occurred, but it was not until 1995 that the first private cord blood bank began operations.

 

Furthermore, it was not until 2008 that a Taiwanese company, HealthBanks Biotech Company, Ltd., became the first private cord blood bank to offer umbilical cord tissue storage. HealthBaby, a Hong Kong based company, subsequently launched the service in 2009, and another Hong Kong based company, Cryolife, also added the service in 2009. As such, Asia is recognized as the geographic region that pioneered umbilical cord tissue preservation as a private service, but it has since has rapidly spread around the world.

For instance, nine U.S. cord blood banks now offer cord tissue storage. The first U.S. company to offer cord tissue storage was the Cord Blood Registry, who launched it in July of 2010. This represents an average of one new U.S. cord blood bank adding cord tissue storage as a service every 3-4 months. Similar trends have been observed within Europe, and to a slightly lesser extent, within the Middle East.

Report Format and Key Findings

In this comprehensive industry report, you'll learn:

Part 1: Global Cord Blood Banking Industry - Market Overview & Outlook

The first section of the report “roots” where the cord blood banking industry has been, what has shaped it, and where it is going. Using both qualitative and quantitative assessment, it explores critical timeline events, current and future conditions treatable, advantages of cord blood transplant, probabilities of requiring stem cell transplant throughout the lifespan, and more. With this detailed knowledge, you can know the relative strength of your position within the marketplace.

Part 2: Expansion and Growth – Trailing 12-Month Analysis & Forward Projections

The second section explores where the global cord blood banking industry is now and what you should anticipate for the near-term future, based on recent trends and five-year projections. Critically, it explores strategies of fast-growth companies and compares their actions and attributes to slow-growth companies, providing a comprehensive road-map to industry dominance.

Furthermore, detailed assessment of cord blood industry trends are presented in this section, including:

  • Rates of worldwide cord blood storage (units per year)
  • Medical society opinions of cord blood banking
  • Cord blood scientific publication rates
  • U.S. and worldwide grant funding analysis
  • Cord blood patent breakdown
  • Assessment of cord blood vs. cord tissue clinical trial frequency
  • And much more

Part 3: Comprehensive Parent Survey - Continuing to Grow by Listening to Expectant Parents

While the last section showed you what to expect if trends continue as they are and revealed the environment that you will find yourself in within the next five years, this final section is your guide to taking strategic action and controlling your competitive position. This section contains findings from a global survey that reveal how parents learn about cord blood banking, think about the process, and make key decisions. This survey is your insight into the minds of your prospective clients.

Key findings from the survey include how to:

  • Strategically position your products
  • Understand why expectant parents bank publicly, privately, or not at all
  • Communicate successfully with parents
  • Effectively educate parents
  • Prioritize your advertising budget
  • Sell your services more effectively

In summary, this section is your guide to growing, expanding, and profiting, by listening to the needs of your clients – expectant parents.

Precise Market Size Determinations

A unique component of the report is the recent and precise market size determinations for the global cord blood banking industry. Analyzing historical data since 2004 and applying statistical modeling forward through 2018, detailed market projections are provided. In addition, these market size determinations are further segmented into United States (U.S.), European Union (EU), and worldwide data sets, all projected through 2018.

In aggregate, these market size determinations allow for accurate predictions of future market growth. Because no other company has historical data available for every geographical market segment of the cord blood banking industry since 2004 (10 years of trailing historical data), no other report can quantify the size and projected growth rate of the cord blood banking industry with such precision. Claim this report to view:

  • 10 years of historical market size data (2004 to present)
  • Current market size determinations
  • 5 years of forward market size projections (through 2018)
  • Size of individual market segments (U.S., European Union, and Worldwide)

For investors and venture capitalists, access to this market size information is essential to making profitable decisions and evaluating potential opportunities.

Why Claim the Report?

As mentioned above, this industry report is a comprehensive road-map for operating a successful cord blood bank. It takes you from the where the industry has been, to where it is now, to where is is going in the next five years. In addition, it gives you insider knowledge of how expectant parents think, so you can get there fast.

It teaches you - management of a private cord blood bank - how to strategically position your services to increase market share and attract expectant parents to your company.

Rather than focusing on the “medical” and “technical” aspects of cord blood stem cells, the report focuses on the practical and strategic applications necessary to successfully run a private cord blood bank. While the medical angle is interesting, you already know that part of your business. It would tell you nothing about strategic actions to take to have more expectant parents purchasing services from you, instead of the competition.

Instead, this industry report is focused on your needs and includes content relevant to what you want to know - how to optimally price your services, criteria that make expectant parents likely to purchase private cord blood banking services, and how to grow in a competitive industry.

Like it or not, the cord blood banking industry is getting more and more competitive every day. By doing nothing, clients will likely be won over by better informed, or simply more aggressive, competitors.

The Many Benefits to You

Exclusive Specialty

BioInformant only produces stem cell industry data. Because stem cells are richly populated in cord blood, we have been tracking the cord blood industry since 2005, when it was an early stage market. Unlike BioInformant, other publishers of cord blood data are broad range publishers without expertise in any specific area – this limits their ability to produce exactly what you need.

We understand the nuances of your business, because we have been analyzing your industry since 2005.

7 Years of Extensive Research & Experience

When we started tracking the cord blood banking industry seven years ago there were only 23 active cord blood banks. There are now 485 worldwide. That is a 21-fold increase (2,100%) in the number of companies involved within this industry, over only an eight year period.

This rapid market growth represents both an opportunity to profit, as well as swarming competition. Within the United States, there are now 70 active public and private cord blood banks, spread across nearly every U.S. state. Worldwide, there has been rapid industry expansion as well, with cord blood banks now in existence within nearly every developed country.

Understanding the drastic increase in the quantity of your competition makes it clear why you would benefit from the trends, market intelligence, and industry data in this report.

Substantiated Future Projections

We track this cord blood banking industry meticulously, year-after-year producing more revealing and accurate data. With great interest, we have annually identified the most successful industry participants and done careful study of the commonalities that exist among this group. We treat these companies as “models” for successful cord blood banking operations.

With equally great interest, we have also annually identified the least successful cord blood companies and done careful study to identify the commonalities that exist among this group. We treat these companies as “warnings” for how not to operate a cord blood bank, unless the goal is to run it into the ground.

In this report, we present our detailed findings for your benefit – we give you the road-map for how to be a fast-growth cord blood bank, so you can avoid the fate of a flat-growth company.

Optimal Foundation For Future Projections

Our historical knowledge of the cord blood industry also means that we have seven years of trailing data on the industry, and are therefore, optimally positioned to provide you with forward projections for the industry.

While no one can predict the future with 100% certainty, our foundation of knowledge means that we have the greatest likelihood of accurately predicting future trends and growth within the cord blood banking industry.

Make More Money

We are the only producer of data specific for cord blood banks that actually teaches you how to effectively sell your services, strategically position your products, and make more money.

 

 

Capitalizing on Opportunities in Cord Blood Industry Growth

Table of Contents

Part 1: Cord Blood Banking Industry - Market Overview & Outlook

I. History of Cord Blood Banking
A. Overview
B. Timeline of Critical Events

II. Likelihood of Needing a Stem Cell Transplant
A. Childhood Probability
B. Full Life-Span Analysis

III. Current, Future, and Projected Conditions Treatable with Cord Blood Transplant
A. Categories of Disease Treatable With Cord Blood Transplant
B. Existing Conditions
C. Therapies in Clinical Trial
1. Human Trials
2. Laboratory Trials
D. Projected Conditions

IV. Cord Blood vs. Bone Marrow and Peripheral Blood, as a Source of Hematopoietic Stem Cells for Transplant
A. Sources of Hematopoietic Stem Cells
B. Global Survey on Use of Hematopoietic Stem Cells in Transplantation
(2010 Baseline)
C. Worldwide Statistics on Hematopoietic Stem Cell Transplantation
(2013 Data)

V. Cord Blood Banking – Storage Options
A. U.S. Private Banks
B. U.S. Public Banks
1. Free Programs for Families in Medical Need
2. Mail-in Donation (Public) Cord Blood Banks
C. International Summary and Comparison
1. Top 15 Countries for Cord Blood Banking
2. Number of Private Cord Blood Banks by International Region
D. Breakdown of Canadian Cord Blood Banks –
Public vs. Private / AABB Accredited vs. Non-Accredited
E. International Private and Public Cord Blood Banks by Region
1. South America
2. Asia
3. Africa
F. List of International Public Cord Blood Banks (Alphabetical by Country)
G. Worldwide List of AABB Accredited Cord Blood Facilities

Part 2: Expansion and Growth – Trailing 12-Month Analysis & Future Projections

I. Market Size Determinations

A. Methodology

B. U.S. Cord Blood Banking Industry
1. U.S. Private Cord Blood Banking - Market Size
2. U.S. Public Cord Blood Banking – Market Size
3. Breakdown of U.S. Cord Blood Banking Market (Public vs. Private Banks)
4. U.S. Private Cord Blood Banking Market- Forecasts
5. U.S. Public Cord Blood Banking Market- Forecast
6. Total U.S. Cord Blood Banking Market - Forecast

C. European Union (EU) Cord Blood Banking Industry
1. EU Cord Blood Banking – Total Market Size Determination
2. Breakdown of EU Cord Blood Banking Market (Public vs. Private Banks)
3. EU Private Cord Blood Banking Market - Forecast
4. EU Public Cord Blood Banking Market - Forecast
5. Total EU Cord Blood Banking Market - Forecast

D. Worldwide Cord Blood Banking Industry
1. Worldwide Cord Blood Banking – Total Market Size Determination
2. Breakdown of Global Cord Blood Banking Market (Public vs. Private Banks)
3. Global Private Cord Blood Banking Market - Forecast
4. Global Public Cord Blood Banking Market – Forecast
5. Total Global Cord Blood Banking Market - Forecast

II. Fast-Growth vs. Flat-Growth – Bimodal Distribution

III. Growth Rate

IV. Revenue
A. Flat-line Growth Companies (< 3% per year)
B. Substantive Revenue Growth Companies (25% or more per year)

V. Industry Conditions
A. North America
B. South America
C. Asia
D. Australia/New Zealand
E. Europe

VI. Trends
A. Rates of Worldwide Cord Blood Storage (Units per Year)
B. Medical Society Opinions of Cord Blood Banking
C. Cord Blood Scientific Publication Rates
D. Cord Blood Research Funding Levels (Grant Analysis)
1. U.S. Grant Funding Analysis
2. Worldwide Grant Funding Analysis
E. Cord Blood Patent Breakdown
F. Rates of Cord Blood Research Product Development
G. Top Countries for Cord Blood Research
H. Cord Blood Conferences & Events

VII. Cord Tissue Storage
A. Overview of Cord Blood Storage vs. Cord Tissue Storage
B. Pricing of Cord Tissue Storage
C. Clinical Trials – Cord Blood vs. Cord Tissue
D. Market Penetration of Cord Tissue Storage

VIII. Barriers to Entering the Cord Blood Market
A. Accreditation
1. Types of Accreditation
2. AABB Overview
3. ABB Accredited Cord Blood Banks
4. Current Conditions
B. Security Requirements
C. Laboratory and Storage Requirements
D. Cord Blood Banking Legislation
1. United States
2. European Union

IX. Leveraging Novel Tactics for Substantive Revenue Growth
A. Strategic Collaborations
1. Regional Hospitals and Birthing Centers
a. Public Banking System
b. Private Banking System
2. Broad-Spectrum Collaborations
B. Careful Selection of Region
C. Establishing Credentials - Indicators of Reputability
(Accreditation, Licensure, Transplant Track Records)
D. Merger and Acquisition Potential
E. Multi-National Marketing Framework
F. Parental Referral Programs
G. Effective Communication of Cord Blood Banking Services
H. Rapid Integration of New Technologies
I. Low-Cost Operating Environment
J. Government Support and Affiliation
K. Utilizing Third-Party Cryogenic Storage Facilities
L. Capital Resources

X. Comparing to the Competition – Setting Yourself Apart
A. Ten Largest Cord Blood Banks – Pricing and Characteristics Comparison
B. Cost Variation
1. Range of Pricing for U.S. Cord Blood Companies (1-100th percentiles)
a. Lowest U.S. Pricing
b. Highest U.S. Pricing
c. Average U.S. Cord Blood Costs (25-75th percentiles)
d. Median Cost of Storage (50th percentile)
2. Range of Pricing for Canadian Cord Blood Companies
   (1-100th percentiles)
a. Lowest Canadian Pricing
b. Highest Canadian Pricing
c. Average Canadian Cord Blood Storage Costs (25-75th percentiles)
d. Median Canadian Cost of Storage (50th percentile)
C. Technical Variables
1. Vapor-Phase Storage vs. Liquid-Phase Storage
2. Cryo-bags vs. Cryo-vials
3. Pentastarch vs. Hetastarch
4. Computer Controlled vs. Manual Rate Freezing
5. Whole Sample vs. Volume Reduction
6. High-Control vs. Low-Control Aseptic Processing
D. Corporate Variables
1. Corporate Stability
2. Scientific Expertise

Part 3: Parent Survey - Continuing to Grow by Listening to Expectant Parents

I. Global Expectant Parent Survey (2013)
A. Characteristics of Survey Respondent Population
B. Survey Results - Respondents who Banked Cord Blood Privately
C. Survey Results - Respondents who Banked Cord Blood Publicly
D. Survey Results - Respondents who Did Not Bank Cord Blood
E. Survey Results - All Respondents

II. Summary of Conclusions

Appendices

Appendix A – Existing Conditions Treatable with Cord Blood Transplant
Appendix B – U.S. List of Cord Blood Banks, by Type (Private, Hybrid, Public)
Appendix C – Global List of Cord Blood Banks, 2013
Appendix D – Accreditation Standards by U.S. Cord Blood Bank
Appendix E – AABB Accredited Cord Blood Banks Worldwide, 2013
Appendix F – Cord Blood Stem Cell Legislation by U.S. State
Appendix G – Case Study: Virgin Health Bank

Published By: BioInformant Worldwide, L.L.C.
Product Code: BioInformant Worldwide, L.L.C.1002


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