Simba Information Market Research Reports

Trade E-Book Publishing 2013

Thu, 11 Apr 2013 00:00:00 GMT

Since 2009, Simba Information has presented its groundbreaking Trade E-Book Publishing series, and for Trade E-Book Publishing 2013 Simba continues its tradition of providing independent research and vital analysis about this fast-changing market continues. Through a nationally representative survey of U.S. adults administered multiple times per year, Simba establishes the history of e-books and e-readers and makes projections on the future of both. Trends on e-books read, bought and acquired for free are showcased along with demographic intelligence about the e-book consumer—including gender, age, household income, education level and more. Unlike other research sources, Trade E-Book...

PreK-12 Online Course Market Forecast 2013

Wed, 27 Mar 2013 00:00:00 GMT

This report examines the market of online learning—also called cyberlearning, e-learning, or virtual learning—and how it has evolved over time. As defined for this report, the K-12 online course market consists of complete, comprehensive, for-credit courses delivered online. They can be used for full-time study in an online virtual school or one or two at a time to supplement traditional K-12 courses.With that understanding as a guide, Simba analyzes how widely online courses are being offered in PreK-12 schools, the challenges faced with wider adoption, and the forces driving the movement toward online learning. The market for K-12 online learning has been growing at a double-d...

Business Information Markets 2012-2013

Tue, 26 Feb 2013 00:00:00 GMT

Since 1979, professionals tracking the online content industry have relied on Business Information Markets for an accurate and unbiased inside look at the industry—from the latest mergers and acquisitions, to subscriber growth estimates, to the technology trends that are constantly reshaping the dynamic market for creating and distributing content to business professionals.This report covers all business information services that provide content, delivered through proprietary online networks, the Internet and handheld wireless devices. It contains the market intelligence needed to evaluate current trends affecting the information industry, and to get an inside track on where future gr...

PreK-12 Professional Development Market 2012-2013

Mon, 01 Oct 2012 00:00:00 GMT

In the new report, PreK-12 Professional Development Market Forecast 2012-2013, Simba Information examines the current status and potential in the newly energized field of professional development for PreK-12 educators, particularly in the framework of the implementation of Common Core State Standards, new teacher-evaluation and accountability programs and the stepped-up integration of technology into the learning process.The report is structured around an online survey of educators conducted by Simba Information in partnership with MCH Strategic Data, in addition to Simba’s ongoing proprietary research and interviews with educators and industry professionals.The repor...

Children's Publishing Market Forecast 2013

Thu, 20 Sep 2012 00:00:00 GMT

Now in its seventh edition, Children’s Publishing Market Forecast 2013 adds even more value as a critical research tool by exploring a much-discussed but little-understood side of the market: children’s e-books. In a pair of nationally representative surveys administered in February and August in 2012 that you just can’t get anywhere else, Simba answers the pressing questions pertaining to this segment: What percentage of adults buy children’s and YA books, and in what format are they buying them? How do e-book buyers and iPad owners view the intersection between children and reading, and what extent do they buy digital children’s books? And finally, how many are buyi...

eTextbooks and Multimedia in Higher Education 2012

Wed, 29 Aug 2012 00:00:00 GMT

eTextbooks and Multimedia in Higher Education 2012 probes the rapidly changing roles of digital textbooks and multimedia learning resources in the arenas of college publishing and higher education, particularly in relationship to traditional print textbooks and used textbooks. Also, this report examines the rise of digital learning environments, or platforms that can accommodate a course-full of digital resources to help students progress through the course and instructors to help improve student learning outcomes.Topics in this report include:Current penetration of etextbooks on college campuses and growth projections,

Trends in Trade Book Retailing 2012

Mon, 16 Jul 2012 00:00:00 GMT

Now in its fourth edition, Trends in Trade Book Retailing has cemented its place as the trusted tool for anyone following the publishing industry. The report predicted the problems of the now-defunct Borders Group. It discussed the issue and implications of physical stores ‘showrooming’ e-books before the term became commonplace. Only buyers of this report will know what to expect next. Trends in Trade Book Retailing 2012 compiles nationally representative consumer data on who is buying books, what they are buying and where they are buying them. This new edition goes even further than before in its demographic and psychographic overview by presenting, for the first time, fi...

Publishing for the PreK-12 Market 2012-2013

Sat, 30 Jun 2012 00:00:00 GMT

Publishing for the PreK-12 Market 2012-2013 is Simba Information's premier resource for expert analysis of the highly competitive PreK-12 school market. Challenging market conditions make this report an essential tool for understanding the dynamics that impact the types of instructional materials, tools and services most in demand in the school market.The most up-to-date business information and market trends in this report provide a complete view of the U.S. school market—all available from Simba Information in a single-source format in this completely updated annual report. Continuing to follow how technology is—or is not—being incorporated in the school market and h...

PreK-12 Testing Market Forecast 2012-2013

Wed, 06 Jun 2012 00:00:00 GMT

PreK-12 Testing Market Forecast 2012-2013 applies Simba Information’s branded expertise in the educational publishing industry to the dynamic market for high-stakes state testing and classroom assessment.This all-new edition of Simba’s popular Academic Testing report offers decision-makers in all facets of the PreK-12 instructional materials industry insights into the most current business information and market trends affecting the highly competitive testing segment.PreK-12 Testing Market Forecast 2012-2013 provides an overview of the K-12 academic testing market and its key segments: high-stakes statewide testing and formative assessment at the district, school and clas...

Business of Consumer Book Publishing 2012

Thu, 31 May 2012 00:00:00 GMT

Business of Consumer Book Publishing 2012 is the latest edition of the venerable market intelligence report for the U.S. trade book publishing industry. This all-new edition contains the valuable consumer book information leading publishers, printers, retailers and other industry stakeholders have come to rely on year after year. As with past editions, Simba presents:Proprietary data on e-book and print book users; both of ‘users’ and of ‘buyers.’ Unlike other reports, Simba has taken great care for years to differentiate between the two and show the ‘commitment to content’ which is to be a major issue for the industry going forward...

Trade E-Book Publishing 2012

Thu, 05 Apr 2012 00:00:00 GMT

Since 2009, Simba Information has presented its groundbreaking Trade E-Book Publishing series, and for Trade E-Book Publishing 2012 Simba continues its tradition of providing independent research and vital analysis about this fast-changing market continues. Through a nationally representative survey of U.S. adults administered multiple times per year, Simba establishes the history of e-books and e-readers and makes projections on the future of both. Trends on e-books read, bought and acquired for free are showcased along with demographic intelligence about the e-book consumer—including gender, age, household income, education level and more. Unlike other research sources, Trade E-Book...

K-12 Technology Tools & Trends 2012

Tue, 27 Mar 2012 00:00:00 GMT

This research on the expanding use of technology tools in U.S. schools provides crucial business intelligence on the market. The tools discussed in the report are interactive whiteboards, projectors, document cameras, desktop computers, laptop/netbook computers, tablet computers/iPads, ereaders, MP3 players/iPods, smartphones and student response systems/clickers.For this report, Simba Information partnered with the education market research firm MCH Strategic Data on an Internet survey to gather information on how schools currently use technology tools and their future plans to implement them.The results of the survey are bolstered by in-depth interviews, case studies and the insigh...

Global Professional Publishing 2010-2011

Tue, 28 Feb 2012 00:00:00 GMT

This research provides a comprehensive, analytical look at the overall landscape of the $28 billion global markets for legal, business, sci/tech and medical information.With competition at an all-time high in the legal, business, scientific/technical and medical publishing industries worldwide, informed market intelligence on how publishers can capitalize on the most lucrative opportunities and conquer the most formidable challenges is more critical than ever before.This report helps publishers position themselves for growth by tracking and evaluating key trends, such as: